Why Is Bajaj Betting on CNG Motorcycles?

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March 22, 2024
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Think School
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Why Is Bajaj Betting on CNG Motorcycles?

TL;DR

Bajaj is betting on CNG motorcycles because they promise lower running costs and emissions while building on its leadership in CNG three-wheelers. Its proposed motorcycle could cost ₹0.77 per kilometer to run, versus ₹1.5 to ₹1.6 for petrol motorcycles, and Bajaj held 79% of the CNG three-wheeler market in 2024. Read on to see how its early entry, expertise, and distribution network support the strategy.

Transcript

hi everybody the Indian government has been extremely bullish on Alternate sources of petrol and diesel for a long time now especially green fuel electric vehicles ethanol green hydrogen pollution free or indigenous crude oil prices keep fluctuating with geopolitical tensions they are bleeding our foreign exchange reserves and most importantly they... Read More

Key Insights

  • CNG is natural gas compressed to 1% of its volume at standard atmospheric pressure and stored in vehicle cylinders. It is extracted from the earth like petroleum and can also be found near oil wells.
  • CNG produces mainly carbon dioxide and water vapor when burned. Its carbon dioxide emissions are described as 10% lower than diesel engines and 25% lower than petrol engines, making it a cleaner alternative within internal-combustion transportation.
  • CNG can reduce vehicle running costs by roughly 45% to 50% compared with petrol. The transcript estimates that a middle-class family driving 2,000 kilometers per month could save approximately ₹50,000 each year by using CNG instead of petrol.
  • India's organized CNG transition began with a 1998 Supreme Court order directing Delhi to implement CNG or LPG for all autos and its entire bus fleet. This policy created a clear commercial signal for vehicle manufacturers and supporting infrastructure providers.
  • Bajaj's first-mover advantage began when it launched India's first CNG auto rickshaw in 1999. Mahindra entered the market in 2001, while TVS entered in 2008, giving Bajaj additional time to develop products, partnerships, and market coverage.
  • Bajaj held 79% of the CNG three-wheeler market in 2024, while 67% of auto rickshaws operated on CNG. In fiscal year 2023, Bajaj sold 1.92 lakh CNG three-wheelers, compared with 48,388 units sold collectively by its remaining competitors.
  • Bajaj's distribution network includes approximately 1,700 three-wheeler dealerships and authorized service centers across India. Its network footprint is described as 35% larger than Piaggio's, strengthening product availability, maintenance access, and customer confidence.
  • CNG motorcycles could lower two-wheeler operating expenses substantially. Bajaj's proposed model is described as costing about ₹0.77 per kilometer to run, compared with approximately ₹1.5 to ₹1.6 per kilometer for petrol motorcycles, while maintaining a similar top speed.

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Questions & Answers

Q: Why is Bajaj betting on CNG motorcycles?

CNG motorcycles could offer lower running costs and carbon emissions while maintaining a similar top speed to gasoline counterparts. Bajaj can also build on its CNG three-wheeler experience, vendor relationships, technical expertise, and network of approximately 1,700 dealerships and authorized service centers.

Q: How did Bajaj become the CNG three-wheeler market leader?

Bajaj launched its first CNG three-wheeler in 1999, after the Supreme Court ordered Delhi in 1998 to implement CNG or LPG across autos and its bus fleet. Mahindra entered in 2001 and TVS in 2008, giving Bajaj more time to strengthen its technology, supplier relationships, distribution, and servicing capabilities.

Q: What share of the CNG three-wheeler market does Bajaj have?

Bajaj held 79% of the CNG three-wheeler market in 2024. In fiscal year 2023, it sold 1.92 lakh CNG three-wheelers, compared with 48,388 units sold collectively by its remaining competitors.

Q: How much could a Bajaj CNG motorcycle cost to run?

Bajaj's proposed CNG motorcycle is estimated to cost approximately ₹0.77 per kilometer to run. Petrol motorcycles cost roughly ₹1.5 to ₹1.6 per kilometer, while the CNG model is expected to maintain a similar top speed.

Q: How much cheaper is CNG than petrol?

CNG is described as roughly 45% to 50% cheaper to run than petrol. For a Maruti Alto driven 2,000 kilometers per month, the cited fuel costs are ₹9,642 for petrol and ₹4,815.6 for CNG, producing potential annual savings of approximately ₹50,000.

Q: What are the environmental benefits of CNG vehicles?

CNG combustion mainly produces carbon dioxide and water vapor. Its carbon dioxide emissions are described as 10% lower than diesel engines and 25% lower than petrol engines, and Bajaj's proposed CNG motorcycle is expected to emit less carbon than gasoline counterparts.

Q: What is CNG and how is it stored in vehicles?

CNG is compressed natural gas extracted from the earth like petroleum and also found near oil wells. The gas is compressed to 1% of its volume at standard atmospheric pressure and then stored in vehicle cylinders.

Q: How quickly is India's CNG vehicle market growing?

CNG-powered vehicles increased from 3.5% of passenger vehicle sales in 2019 to 11% in 2022. Their share was expected to reach 18% within the following five years, indicating further room for vehicles and supporting infrastructure to expand.

Summary & Key Takeaways

  • CNG is compressed natural gas stored in cylinders after being compressed to 1% of its volume at standard atmospheric pressure. The fuel produces mainly carbon dioxide and water vapor when burned, with carbon dioxide emissions described as 10% lower than diesel engines and 25% lower than petrol engines.

  • India's CNG transition accelerated after the Supreme Court ordered Delhi in 1998 to implement CNG or LPG across autos and its bus fleet. Bajaj responded by launching its first CNG three-wheeler in 1999, years before Mahindra and TVS, helping it develop technical expertise, vendor relationships, and distribution strength.

  • Bajaj plans to extend its CNG experience from three-wheelers into motorcycles. The proposed CNG motorcycle is expected to offer the same top speed as gasoline counterparts with lower carbon emissions. Its estimated running cost is ₹0.77 per kilometer, compared with roughly ₹1.5 to ₹1.6 for petrol motorcycles.


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