Biz of Video Ep 022: Use These Viral Video Tactics to get more Views on YouTube w Travis Chambers

TL;DR

Learn from a viral video expert on how to make your videos go viral and gain millions of views and shares.

Transcript

how do you make a viral video better yet how do you make lots of viral videos better yet how do you make YouTube's number-one viral video of the decade no look at me man I don't know but today on the show I have got one of the web's top viral video makers so stay tuned it's the business of video you're listening to the business of video podcast for... Read More

Key Insights

• ✋ Viral videos spread organically and have a high earned media quotient.
• 😜 Spectacles, shocking elements, pranks, and weirdness are common conventions in viral videos.
• 👯 Adding humor to your viral videos disarms people and gives you permission to sell.
• 🎮 Small business owners can leverage viral video strategies by creating videos that focus on selling their products, while incorporating humor and relatable situations.
• 🎮 Hiring a comedian can enhance the humor and entertainment value of your viral videos.
• 🌱 Influencers can be powerful in seeding your viral videos, increasing their reach and organic appeal.
• 🏛️ Viral videos should be made with the goal of building an audience that can be monetized in the future.
• 🎮 YouTube is becoming increasingly difficult for viral videos, with reduced reach and limitations on sharing within the platform.
• 🎮 Facebook is currently the most effective platform for viral video campaigns.

Questions & Answers

Q: What is considered a viral video?

A viral video is a video that spreads organically and has a high earned media quotient. It may not have a specific metric, but if it looks viral and people think it's viral, then it is considered viral.

Q: How do you make a viral video?

To make a viral video, you need to create something that is a spectacle, shocking, or pranks. It can also be something weird or a fake product/concept. The key is to make it captivating and irresistible to watch.

Q: How does humor play into creating viral videos?

Humor is a powerful tool in viral videos. Being funny disarms people and gives you permission to sell. Hire a comedian to write jokes and incorporate humor into your videos to make them more entertaining and shareable.

Q: How can small business owners leverage viral video strategies?

Small business owners can create their own version of a viral video by focusing on making a video that can sell their product. Build a framework that includes relatable situations, write a sales video, and add humor. This will make your video more engaging and likely to be shared.

Summary & Key Takeaways

• Travis Chambers, CEO of Chamber Media, shares his strategies and tips for creating viral videos.

• Viral videos are those that spread organically, with a high earned media quotient and a captivating element that makes people want to share them.

• Chamber Media focuses on making direct response videos that drive sales, while also incorporating humor and entertainment.