FREE STUFF vs CASH - Which brand deals should you accept or reject?

TL;DR

When starting out as a small YouTuber, it is important to charge for video production in brand deals, even if offered free product and an affiliate link.

Transcript

oh and video hey welcome to the channel i'm owen video and you're watching brand deal questions and our question today comes from pajama crafts who asks should i charge the same amount if i'm getting free product and an affiliate link after all i'm still putting in a lot of work to make the video not just a mention this is a great question and i'm ... Read More

Key Insights

• 🈶 Small YouTubers should focus on charging for video production in brand deals rather than relying solely on free product and affiliate links.
• 🤝 Assessing the quality and potential of the brand and its products is crucial before accepting a deal.
• 🤝 The retail value of the product and the potential affiliate commissions should be considered when evaluating a brand deal.
• 🥺 Taking every opportunity in the beginning can lead to better deals in the future.
• 🍗 Always ensure you try the product before promoting it to protect your reputation.
• 🤝 The decision to accept or negotiate a brand deal should be based on the unique circumstances and values of the YouTuber.
• 👀 Long-term partnerships should be sought by looking for brands that support the YouTuber's lifestyle.

Questions & Answers

Q: Should small YouTubers charge for video production in brand deals?

Yes, charging for video production ensures that the value you provide in creating quality content is recognized and compensated.

Q: What should YouTubers consider before accepting a brand deal with an affiliate link?

They should assess the brand's landing page, conversion rate, and shipping quality to avoid promoting a product that could harm their reputation and might not result in affiliate commissions.

Q: Is it acceptable to consider the retail value of a product as payment in a brand deal?

No, the time and effort put into creating a video are valuable, and it is standard practice to negotiate a separate payment for video production.

Q: Should small YouTubers always accept brand deals with free product and an affiliate link?

It depends on the specific circumstances. If it is your first brand deal and you have no other offers, it might be worth accepting to gain experience and exposure.

Summary & Key Takeaways

• Small YouTubers should charge for video production in brand deals, as the value for the brand lies in the quality of the video.

• Consider the risks of promoting a brand with a poor landing page, conversion rate, or shipping quality.

• The decision to accept or negotiate a brand deal should be based on the retail value of the product and the potential affiliate commissions.