Instagram Content Strategy Guide— How To Determine What To Post on IG (Whiteboard)

TL;DR

In this video, Chris Doe shares his strategy for creating Instagram posts that reach a large audience and generate followers by using a combination of innovative ideas, testing, and finding inspiration from diverse sources.

Transcript

what is up everybody happy friday i'm so happy to be here and to see you guys i've been grinding away on a new deck and with melinda livesey's help we are here we're finally here and we're going to talk to can we talk right now we're going to talk today about how to reach 200 000 people and get 634 follows on instagram from doing just one post and ... Read More

Key Insights

• 📱 The post on Instagram generated high engagement with 634 follows and nearly 200,000 reach, showcasing the potential of a text-based post.
• 🏢 The origin story of the post originated from a conversation during a live stream, highlighting the importance of listening to and engaging with your community for content ideas.
• 💡 Reframing the concept of "fake it till you make it" as "believe it till you achieve it" struck a chord with the audience and sparked significant engagement on social media.
• ♻️ Recycling ideas and adapting them in new and unique ways is a powerful strategy, as seen in examples such as combining different cultural cuisines or creating art that blends various influences.
• 💭 Creative ideation can be enhanced by seeking inspiration from diverse sources outside one's immediate field, such as literature, film, and architecture.
• 🎵 Like music, creativity can be found in similar chord structures or art concepts by adding unexpected elements or fresh perspectives.
• 🔁 Testing ideas on platforms like Twitter, through live streams, or in conversations allows for valuable feedback and the opportunity to refine and improve content before launching it to a wider audience.
• 💡 Crafting content that is emotionally engaging, visually compelling, and includes storytelling elements increases its memorability and impact.
• 🔍 Beta testing content ideas and understanding their potential value allows creators to focus on delivering high-quality and impactful content that resonates with their audience.
• 📣 Being willing to take a stand, be polarizing, and share unique perspectives can help creators set themselves apart and cultivate a loyal following.

Questions & Answers

Q: What primary strategy does Chris Doe use to create impactful Instagram posts?

Chris Doe's primary strategy for creating impactful Instagram posts is to listen to his community, have meaningful conversations, and use the feedback and ideas from the conversation to develop engaging content. By paying attention to the interests of his audience, he is able to create posts that resonate with them, leading to higher reach and follower growth.

Q: How does Chris Doe suggest making posts stand out in a saturated Instagram content landscape?

Chris Doe suggests reframing popular phrases or ideas to bring a fresh perspective to a topic. By taking a unique angle or approach, content creators can make their posts stand out from the crowd. Additionally, finding inspiration outside of the Instagram bubble and looking to diverse sources for ideas can help in creating original and compelling content.

Q: What does Chris Doe mean by "believe it till you achieve it" and how does it relate to his Instagram post success?

"Believe it till you achieve it" is a phrase coined by Chris Doe during a conversation on his show. It emphasizes the importance of having self-belief and confidence in one's abilities. In the context of his Instagram post success, this phrase struck a chord with his audience, leading to its widespread sharing and ultimately the creation of a highly engaging post. By listening to his community and understanding what resonates with them, he was able to create a post that sparked interest and generated significant reach and follower growth.

Q: How does Chris Doe suggest finding inspiration for creating impactful Instagram posts?

Chris Doe encourages content creators to find inspiration outside of the saturated Instagram bubble by exploring other mediums such as literature, film, art, and photography. By looking at different sources of inspiration and understanding the principles and ideas behind successful works in those fields, individuals can bring fresh perspectives and unique angles to their own Instagram posts. This helps in creating content that stands out and resonates with the audience.

Summary & Key Takeaways

• Chris Doe shares a successful Instagram post that generated 634 new followers and nearly 200,000 reach in just 20 minutes.

• He explains how he developed the post by listening to his community, observing their interests, and transferring the idea from a conversation to a social media post.

• Doe emphasizes the importance of reframing popular phrases, finding inspiration outside of the Instagram bubble, and articulating ideas through various mediums.