How Does This Make.com System Automate 50+ Social Media Posts Daily?

TL;DR

This Make.com system automates 50 or more social media posts by using two connected scenarios to source article URLs, summarize them, generate images and titles, and publish adapted content. Google Sheets passes URLs from RSS feeds into a production workflow that routes posts to seven platforms, including Medium, Facebook, Instagram, LinkedIn, Tumblr, X, and Pinterest. Read on to understand each step and customize the publishing schedule.

Transcript

what is going on guys it's johon O and today we're going to be talking about how you can generate social media posts automatically but not just a couple but like you can generate to 10 or 20 or 50 or 100 however many social media posts that you want and the best part is is that it's completely 100% automated You Don't Have To Source the material yo... Read More

Key Insights

• The automation is divided into two Make.com scenarios: one finds articles through RSS feeds and stores their URLs in Google Sheets, while the other turns every newly added URL into content for multiple publishing destinations.
• Google Sheets is the trigger and handoff layer for the content workflow. A sheet containing one column of article URLs starts the production scenario whenever a new row is added, keeping the input structure simple.
• Perplexity AI summarizes each linked article by visiting and scanning the webpage. The workflow uses its resulting summary as the shared source material for later image, title, article, and social post generation steps.
• The image-generation step uses ChatGPT with DALL-E 3 to create a visual based on the article summary. Its prompt asks for a clear, attention-grabbing, realistic image and specifically requests that words, numbers, and digits be excluded.
• Generated image text can violate the prompt and appear misspelled. The demonstrated output included text despite instructions to avoid it, which is why the workflow recommends image prompts that exclude textual elements from the intended design.
• The router creates seven separate publishing paths for Medium, Facebook, Instagram, LinkedIn, Tumblr, X, and Pinterest. Users can retain every path or select only the platforms relevant to their own distribution plan.
• Platform-specific prompts adapt the same summarized source for different destinations. The Medium prompt requests a complete article in HTML, dynamically inserts the previously generated image, and supplies parameters intended to make the result ready for direct publication.
• Prompt constraints prevent unwanted AI commentary from appearing in published content. Instructions exclude prefatory phrases, trailing explanations, custom personal details, and unresolved placeholders such as requests to insert a link, helping the generated post appear polished.

Questions & Answers

Q: How do you automate social media posts with Make.com?

Create two connected Make.com scenarios. One finds articles through RSS feeds and adds their URLs to Google Sheets; the other watches for new rows, summarizes each article, generates content assets, and publishes platform-specific versions.

Q: Can this Make.com system generate 50 or more social media posts?

Yes. The workflow is presented as capable of generating 10, 20, 50, 100, or however many social media posts are wanted. It automates sourcing the material, writing the content, generating images, and publishing the results.

Q: Why does the automation use two Make.com scenarios?

The scenarios separate content sourcing from content production. One collects articles or blog posts from selected RSS feeds and puts their URLs into a spreadsheet, while the other turns each newly added URL into content for multiple platforms.

Q: What role does Google Sheets play in the Make.com workflow?

Google Sheets serves as the handoff point and trigger for content production. The demonstrated sheet has one column containing URLs, and each new row starts the scenario that summarizes the linked article and generates social posts.

Q: How are online articles summarized automatically?

Make.com sends each URL from Google Sheets to Perplexity AI. Perplexity visits the linked website, scans the article, and creates the summary used by later content-generation modules.

Q: How does the workflow generate images for posts?

A ChatGPT module using DALL-E 3 generates an image from the article summary. Its prompt requests a clear, realistic, attention-grabbing image without words, numbers, or digits, although the demonstrated result still included misspelled text.

Q: Which platforms can the Make.com system publish to?

A router divides the workflow into seven paths: Medium, Facebook, Instagram, LinkedIn, Tumblr, X, and Pinterest. Each route can use content adapted for its destination, and users can keep only the platforms they want.

Q: How often does the automated workflow publish content?

The demonstrated workflow runs at a daily interval and publishes once per day. That frequency is configurable, so it can instead be set to another interval, such as once every four hours.

Summary & Key Takeaways

• The system separates content sourcing from content production. One Make.com scenario scans selected RSS feeds, finds online articles, and adds their URLs to a simple Google Sheet. Each new spreadsheet row then triggers the second scenario, allowing article discovery, content creation, and distribution to operate automatically on a configurable schedule.

• After receiving a URL, Perplexity AI visits the linked webpage and summarizes its article. ChatGPT modules then use that summary to generate an image, create a title, and write content. The image prompt requests a clear, realistic visual without words, numbers, or digits because generated text can appear misspelled.

• A router divides the workflow into seven publishing paths for Medium, Facebook, Instagram, LinkedIn, Tumblr, X, and Pinterest. Each path can use prompts tailored to its destination. The Medium route produces HTML, inserts the generated image dynamically, removes unwanted surrounding commentary, and publishes the completed article with public status.