Facebook Video: How to Upload a Custom Thumbnail 2018

TL;DR

Adding custom thumbnails to your Facebook live stream videos can help you get more views and attention in the newsfeed.

Transcript

hey guys today we're gonna be talking about how to get more views on your Facebook live stream using thumbnails on Facebook it's good episode today so stay tuned hey everybody welcome back to the show I'm Owen video and hey on this channel you're gonna learn live video and other marketing strategies that will help you to grow your business good stu... Read More

Key Insights

• 🫵 Custom thumbnails for Facebook live stream videos can enhance the professional presentation of a show and attract more viewers.
• 🫠 Thumbnails show up in various areas on Facebook, including the newsfeed, videos tab, and ad placements.
• 😀 It is important to choose visually appealing and branded thumbnails with human faces to increase engagement.
• ☠️ Adding thumbnails to videos can significantly increase click-through rates and overall views.
• 🫒 Utilizing playlists and featured videos on Facebook can further enhance the presentation of a live show.
• 🆕 Thumbnails should be refreshed periodically to maintain a fresh and engaging appearance.
• 🧡 Facebook offers a wide range of options for automatically generated thumbnails, but using custom thumbnails provides more control over branding and visual representation.

Questions & Answers

Q: How can adding custom thumbnails to Facebook live stream videos help increase views?

Custom thumbnails can make your videos more visually appealing and grab attention in the newsfeed, leading to more clicks and views from users.

Q: Where can you access and edit thumbnails for Facebook live stream videos?

Thumbnails can be added and edited on the Facebook page under the videos tab and on individual video pages through the "Edit video" option.

Q: What are some tips for creating effective thumbnails for Facebook live streams?

It is recommended to use branded thumbnails with a human face, bright colors, and engaging visuals to capture viewers' attention and entice them to watch the live stream.

Q: In what areas do Facebook thumbnails appear?

Thumbnails appear in the Facebook newsfeed before a video plays, in the videos tab on mobile, and in the lower right-hand column of the newsfeed on desktop when running ads.

Summary & Key Takeaways

• Facebook live streamers can add custom thumbnails to their videos, which appear in multiple places and can attract more clicks and attention.

• Thumbnails can be added and edited on the Facebook page and individual video level.

• Branded thumbnails with human faces and bright colors are recommended to capture viewers' attention and increase engagement.