How to Create Viral AI Video Ads Step by Step

TL;DR

Start with a strong comedic concept, convert the script into a shot list, generate storyboard images, animate each clip, and assemble everything in an editor. Recognizable public-domain material, surprising juxtapositions, internet-native references, and minimal branding can improve audience attention, while creative ideas remain valuable even as tools such as Veo3 and Sora change production workflows.

Transcript

What if I can show you the exact workflow for how to come up with AI video ads that get hundreds of millions of views? Well, I can because today I brought on the viral AI ad man himself, PJ Ace. This guy is the number one guy when it comes to creating the most viral AI videos. And today he shows you his entire workflow, all his prompts, all the too... Read More

Key Insights

• • The production workflow is a sequence of scripting, shot-list creation, visual organization, image generation, animation, and editing. Breaking the advertisement into these stages makes it possible to move systematically from an initial concept to a finished collection of coherent video clips.
• • Comedy-first advertising is Genre AI's preferred approach for making AI-generated commercials entertaining and reducing audience resistance. The agency aims for ridiculous, Super Bowl-style concepts with numerous jokes and only a small amount of branding near the conclusion.
• • Recognizable public-domain material gives viewers a familiar reference point before introducing an unfamiliar or absurd idea. The Origin Financial advertisement uses settings and subjects such as Pompeii, Marie Antoinette, and the Titanic to make each joke immediately understandable.
• • Juxtaposition creates comedy by placing inappropriate financial advice inside familiar historical situations. Examples include promoting a timeshare near an erupting volcano, presenting Beanie Babies as a college fund, and offering a two-for-one boat deal from a Titanic life raft.
• • ChatGPT supports brainstorming and shot planning, but human judgment remains essential. PJ says most generated jokes are not funny, although an occasional suggestion can work directly or spark a stronger line through repeated creative iteration.
• • A focused niche helps new creators build relevant portfolios and find potential clients. PJ recommends choosing categories that match personal interests, producing speculative examples, and contacting brands, competitors, or similar companies that could benefit from the demonstrated style.
• • An independent creator initially benefits from learning every major production role. Writing, directing, storyboarding, animation, and editing experience creates an adaptable one-person operation, while a growing agency can later assign specialists to their strongest areas and coordinate them centrally.
• • Creative ideas remain the central source of value as AI video technology improves. Tools including Veo3 and Sora may alter or simplify individual production stages, but scripting, comedic contrast, cultural relevance, and careful concept selection still shape whether an advertisement earns attention.

Questions & Answers

Q: How do you create a viral AI video ad step by step?

Begin with a clear script and a strong central idea for the advertisement. Use ChatGPT to turn that script into a detailed shot list, then arrange the planned visuals on a Figma board. Generate the required storyboard images, animate the individual clips with a Veo3-based workflow, and combine them in an editor. Continue refining jokes and scenes during production because stronger ideas can emerge after part of the commercial has already been created.

Q: What makes an AI-generated advertisement more engaging?

An AI-generated advertisement becomes more engaging when entertainment leads and branding stays limited until the ending. PJ Ace recommends ridiculous, comedy-first concepts that feel like Super Bowl commercials. Familiar public-domain references help viewers understand scenes quickly, while unexpected juxtapositions and internet-native subjects encourage attention. Keeping people laughing or curious can increase the likelihood that they watch the complete advertisement and understand the eventual connection to the brand.

Q: How can ChatGPT help write an AI video advertisement?

ChatGPT can generate lists of recognizable historical moments, suggest examples of bad advice, propose lines, and transform a completed script into a shot list. Its output should be treated as brainstorming material rather than finished comedy. PJ says the generated ideas are usually not funny, but an occasional line or concept can inspire a better human-written joke. Repeated prompting, selection, and rewriting are therefore important parts of the process.

Q: Why should AI video ads use recognizable public-domain material?

Recognizable public-domain material supplies immediate context, allowing an advertisement to introduce an unusual joke without spending much time explaining the setting. The Origin Financial concept uses familiar subjects such as Pompeii, Marie Antoinette, and the Titanic. Viewers can quickly understand the danger or historical irony, then recognize why the financial recommendation is absurd. This combination of something familiar with something unexpected helps scenes communicate efficiently.

Q: How does juxtaposition create comedy in AI advertisements?

Juxtaposition works by combining a familiar situation with advice or behavior that is obviously inappropriate for it. The Origin Financial advertisement places a timeshare salesperson near Pompeii's erupting volcano, treats Beanie Babies as a college fund, pairs Enron with Blockbuster as diversification, and offers a boat promotion during a Titanic scene. The contrast supplies the joke while reinforcing the broader message that bad financial advice has existed throughout history.

Q: How should a beginner build an AI video portfolio?

A beginner should choose a niche connected to a genuine personal interest, such as beverages, perfume, clothing, or another category they naturally enjoy exploring. They can create speculative work for that market, even charging nothing initially when necessary to establish examples. After building a focused portfolio, they can contact similar brands and competitors. Serving one niche first makes the creator's capabilities easier for prospective clients to understand before the portfolio expands.

Q: What production roles should an AI filmmaker learn first?

A new AI filmmaker should learn enough about writing, directing, visual planning, image generation, animation, and editing to function as an adaptable one-person operation. PJ describes this early stage as wearing all the hats. As the business expands, stronger specialists can handle separate responsibilities. The founder can then shift toward executive creative direction or production, coordinating writers and other contributors while each person concentrates on their strongest area.

Q: How might Sora affect the AI video production workflow?

Sora may disrupt or simplify parts of the current AI video production process as generation technology improves. The described workflow currently separates scripting, shot-list creation, Figma organization, image generation, animation, and editing into distinct stages. Even if newer tools change those stages, PJ's central conclusion is that strong creative ideas will remain highly valuable. Concept selection, writing, humor, juxtaposition, and cultural relevance still determine what the generated footage communicates.

Summary & Key Takeaways

• PJ Ace presents an end-to-end workflow used by Genre AI to produce widely viewed advertisements. The process begins with scripting, continues through ChatGPT-assisted shot planning and Figma-based visual organization, then moves into image generation, Veo3 animation, and final editing. Each stage turns a broad creative idea into manageable production assets.

• The Origin Financial advertisement uses a chronological series of historical and modern financial mistakes, including Pompeii, the Titanic, Enron, Blockbuster, and meme stocks. Its comedy comes from pairing familiar situations with absurdly bad advice. The brand appears mainly at the end, after entertainment has earned the audience's attention.

• Aspiring AI filmmakers are advised to follow genuine interests, develop speculative work within a focused niche, and approach similar brands. Early creators may need to handle writing, directing, production, and editing themselves. As an agency grows, specialists can take over individual roles while a creative director or producer coordinates the complete process.