【本田圭佑】クリティカル発言「どうやって儲けるの？」／食のインバウンドビジネスに勝機はあるか？【リアル投資ドキュメンタリーANGELS】(EPISODE2／城宝薫)

TL;DR

A food platform aims to expand globally by overcoming language barriers.

Transcript

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Key Insights

• The platform, buyfood.com, targets foodie travelers by providing accessible local food experiences, overcoming language barriers in Japanese restaurants.
• A unique selling point is its focus on local cities rather than just major cities like Tokyo, offering authentic culinary experiences.
• The platform utilizes technology, such as robotic systems, to facilitate reservations by translating English to Japanese for local restaurants.
• Buyfood.com has a strong network with over 10,000 restaurants across 42 prefectures in Japan, supported by 260 sales partners and collaborations with local governments.
• They plan to expand globally, starting with Asia, leveraging their digitalization knowledge to contribute to other countries' culinary experiences.
• The business model includes earning commissions from bookings and consulting fees from local collaborations, with a focus on creating high-value experiences.
• Despite challenges from the pandemic, the company has maintained over $1 million in sales, demonstrating resilience through its consulting business.
• Investors appreciated the platform's social good aspect, which includes donating meals to schools in other countries with each booking.

Questions & Answers

Q: What is the main purpose of the buyfood.com platform?

The main purpose of buyfood.com is to provide foodie travelers with accessible and authentic local food experiences in Japan by overcoming language barriers. The platform uses technology to facilitate reservations and aims to expand globally, starting with Asia, to offer similar experiences in other countries.

Q: How does buyfood.com differentiate itself from competitors?

Buyfood.com differentiates itself by focusing on local cities rather than just major tourist hubs like Tokyo. It offers unique and authentic culinary experiences, facilitated by a strong network of over 10,000 restaurants and partnerships with local governments and businesses, setting it apart from other platforms.

Q: What is the business model of buyfood.com?

The business model of buyfood.com involves earning commissions from restaurant reservations made through the platform and charging consulting fees for collaborations with local businesses and governments. This model allows the company to generate revenue even during challenging times, such as the pandemic.

Q: How does buyfood.com plan to expand globally?

Buyfood.com plans to expand globally by leveraging its digitalization knowledge and focusing initially on the Asian market. The platform aims to replicate its success in Japan by offering accessible and authentic local food experiences in other countries, starting with Thailand and Vietnam.

Q: What challenges does buyfood.com face in the market?

Buyfood.com faces challenges such as competing with established booking platforms and overcoming the domestic nature of Japanese businesses that may be hesitant to work with foreigners. However, its focus on unique local experiences and strong partnerships help mitigate these challenges.

Q: What social good aspect does buyfood.com incorporate?

Buyfood.com incorporates a social good aspect by donating meals to schools in other countries with each booking made through the platform. This initiative not only contributes positively to society but also enhances the company's appeal to socially conscious investors and customers.

Q: How has buyfood.com sustained its revenue during the pandemic?

Buyfood.com has sustained its revenue during the pandemic by leveraging its consulting business, which involves creating unique culinary experiences and charging fees for collaborations with local entities. This diversification has allowed the company to maintain over $1 million in sales despite challenges.

Q: What are the future plans for buyfood.com's global expansion?

Future plans for buyfood.com's global expansion include targeting the Asian market initially, with countries like Thailand and Vietnam as priorities. The company aims to become the world's largest food entertainment platform by offering its unique and accessible local food experiences in various international markets.

Summary & Key Takeaways

• Buyfood.com is a platform designed for foodie travelers, providing easy access to local Japanese culinary experiences by overcoming language barriers. It aims to expand globally, focusing initially on Asia, and is seeking investment to fuel its growth.

• The platform differentiates itself by focusing on local cities rather than major tourist hubs, offering unique and authentic food experiences. It has built a strong network of restaurants and partners across Japan, facilitating its expansion plans.

• The business model involves earning commissions from reservations and consulting fees from collaborations. Despite the pandemic, the company has sustained its revenue through its consulting business, showcasing its adaptability and potential for growth.