Let's Talk About Booktube This Week!

TL;DR

BookTube Prize announces finalists, YouTube Originals launches BookTube, and the changing landscape of BookTube is discussed.

Transcript

most of the time I'm happy to keep my head down mind my own business and stick to this tiny little corner of the internet I fly mostly under the radar but I'm gratified by the number of subscribers that I do have and I love the fact that I get to talk about books something that I already love doing and I'm grateful for every one that checks in peri... Read More

Key Insights

• 👋 The BookTube Prize celebrates the best books published in the US, showcasing the quality and diversity of modern literature.
• 🤨 YouTube Originals' BookTube raises concerns about control over content and the commercialization of BookTube.
• 📔 BookTube is becoming a part of the larger cultural zeitgeist, with initiatives like Oprah's book club and Jenna Bush Hager's book recommendations on The Today Show.
• 🗯️ The future of BookTube is uncertain, with debates about finding the right balance between commercialism and authenticity, and the impact of YouTube Originals' influence on smaller creators.
• 🧑‍⚖️ The BookTube community is invited to apply to become judges for future editions of the BookTube Prize, encouraging active participation and engagement.
• 😃 YouTube Originals' BookTube introduces big-name authors to BookTube, potentially attracting a new audience to the platform.
• 🤨 The YouTube Originals' BookTube format and content are still to be determined, raising questions about how a large group discussion on a single book will be executed.

Questions & Answers

Q: What is the BookTube Prize and who won this year?

The BookTube Prize is an award for the best English-language book published in the US in 2018. The winner of this year's prize has not been mentioned in the content.

Q: What is YouTube Originals' BookTube and why is it controversial?

YouTube Originals' BookTube is a marketing exercise featuring big-name authors. It is controversial because it is seen as a controlled, commercial piece of content that goes against the DIY aesthetic of YouTube.

Q: How is the changing landscape of BookTube affecting the community?

The changing landscape of BookTube, with initiatives like the BookTube Prize and YouTube Originals' BookTube, raises concerns about control over content and the impact of commercialism. It also reflects the growing popularity of books in the larger cultural zeitgeist.

Q: How can one become a judge for the BookTube Prize?

To become a judge for the BookTube Prize, one needs to fill out an application form and be willing to read six books in a two-month span. Having a BookTube channel or book blog is encouraged but not necessary.

Summary & Key Takeaways

• BookTube Prize announces the winner for the best English-language book published in the US in 2018.

• YouTube Originals launches BookTube, a marketing exercise featuring big-name authors such as Margaret Atwood and Malcolm Gladwell.

• The future of BookTube is uncertain, with concerns about control over content and the impact of commercialism.