How to Grow on YouTube - Live Stream with Ali Abdaal

TL;DR

Learn how to grow on YouTube by following a three-part method: get going, get good, and get smart.

Transcript

let's turn the music off we're gonna be doing fun little uh vibe around how to grow on youtube and well so i'll be doing some schpeeling for maybe about half an hour and then we'll do about half an hour of q a from anyone in the zoom call who has questions about youtube and stuff so we'll probably do we'll do a mixture of chat and hands up and thin... Read More

Key Insights

• 📊 Key Insight 1: To grow on YouTube, it is important to start by getting going and making your first videos, even if they may not be perfect. Overcoming the fear and hesitation is a crucial first step.
• 💼 Key Insight 2: It is essential to choose whether you want a casual relationship or a serious relationship with YouTube. The latter requires more commitment and consistency, and it opens the door to treating YouTube like a business.
• 🎥 Key Insight 3: Moving on to the "get good" phase involves making a large quantity of videos and gradually improving their quality over time. The goal is to create videos that people want to click on and watch.
• 💰 Key Insight 4: If you decide to treat YouTube as a business, it is important to focus on workflow, cash flow, and outflow. This includes strategy, systemizing, audience conversion, and managing aspects like hiring and delegation.
• 📈 Key Insight 5: Browse and suggested videos on the YouTube homepage are important for channel growth. Good videos with high click-through rates and watch times have a higher chance of getting recommended to users.
• 🎯 Key Insight 6: Define your target audience and their specific problems to create content that resonates with them. Niche down and focus on a specific audience initially, then gradually expand your circle.
• 📚 Key Insight 7: Monetizing your passion can sometimes lead to a loss of enjoyment. Finding a balance between monetizing and maintaining a love for what you do is important.
• 💡 Key Insight 8: SEO research and optimization can be done after creating a video to ensure it reaches the right audience, but it should not restrict creativity. Consider creating content that you think is right for your ideal audience and then optimize it later for SEO.

Questions & Answers

Q: How can you grow your YouTube channel if you are just starting out?

If you are new to YouTube, the first step is to get going by filming and publishing your first videos regularly. This will help you gain experience and start building an audience.

Q: What are the key factors to consider when making good YouTube videos?

To make good YouTube videos, focus on creating compelling titles and thumbnails, choosing a relevant topic, capturing viewers' attention with a strong hook, structuring your videos effectively, developing your writing and storytelling skills, and delivering content that provides value and engages your audience.

Q: How can treating YouTube like a business benefit your channel's growth?

Treating YouTube like a business involves strategizing and systemizing your content production, optimizing your cash flow by offering valuable content and products, and managing your team and workflow efficiently. This approach allows you to grow your channel more effectively and potentially generate revenue from your content.

Q: How can one transition from treating YouTube as a hobby to treating it as a business?

Transitioning from treating YouTube as a hobby to treating it as a business requires defining your target audience, understanding their needs and problems, and creating content that addresses those needs. It also involves focusing on monetization strategies, such as offering products or services related to your niche, and developing systems and processes to scale your channel's growth.

Summary & Key Takeaways

• To grow on YouTube, follow the three-part method: get going, get good, and get smart.

• Level one (get going) is for complete beginners who need to start making and publishing videos regularly.

• Level two (get good) involves focusing on making good videos by improving your skills and creating content that people want to click on and watch.

• Level three (get smart) is about treating YouTube like a business and focusing on workflow, cash flow, and outflow to optimize your channel's growth.