Google Ads For Local Businesses Tutorial - Google Ads For Service Businesses

TL;DR

This video provides a step-by-step guide on running Google ads for local businesses, including setting up local services ads, creating keyword campaigns, and utilizing ad extensions.

Transcript

all right what's up everyone welcome to the Surfside PPC YouTube channel today I'm gonna be talking about Google ads for local businesses so really how to run local ads for your business to really target a local market and just target the customers in that market so if you go to Google right now and you search anything near you some any type of ser... Read More

Key Insights

• 🫠 Local services ads are highly recommended for local businesses to specifically target customers in their local market.
• 👨‍💼 Creating a Google My Business account is essential for local businesses to connect with customers and optimize their presence on Google.
• 💨 Using the keyword planner tool in Google Ads is a helpful way to generate relevant keywords for local campaigns.

Questions & Answers

Q: Why should local businesses run local services ads?

Local services ads directly target customers in the local market and can be easily set up through Google Ads, allowing businesses to connect with potential customers in their area.

Q: What is the benefit of creating a Google My Business account?

A Google My Business account provides local businesses with a free listing on Google, allowing them to showcase their address, hours, photos, and connect with customers searching for local services.

Q: How can businesses find relevant keywords for their local campaigns?

The keyword planner tool in Google Ads allows businesses to enter their website URL or specific page URL to generate keyword ideas for targeting their local market.

Q: What are some recommended ad extensions for local businesses?

Local businesses can benefit from using ad extensions such as call extensions, location extensions, sitelink extensions, and callout extensions to provide additional information and encourage user engagement.

Summary & Key Takeaways

• Local services ads are highly recommended for local businesses, as they effectively target customers in the local market.

• Setting up a Google My Business account is essential for local businesses to connect with customers and enable easy bookings through Google.

• The keyword planner tool in Google Ads allows businesses to find relevant keywords and create targeted campaigns for their local market.