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Watch this to get your first 5 customers

533.0K views
•
August 2, 2023
by
Alex Hormozi
YouTube video player
Watch this to get your first 5 customers

TL;DR

Learn how to acquire your first five customers through email contacts, social media profiles, and personal contacts, by personalizing your messages and offering a free service initially.

Transcript

I'm going to show you how to get your first five customers in 10 steps the wild world of YouTube has videos everywhere telling you how to scale and grow but I think people over complicate it and so this is actually a sneak peek from my new book 100 million dollar leads which comes out 819 you can go to acquisition.com forward slash leads let's dive... Read More

Key Insights

  • 👂 Building a list of contacts from various sources is crucial for customer acquisition.
  • ❓ Personalizing messages by finding common interests or connections can increase the chances of engagement.
  • 🥶 Offering a free service initially can attract customers and help gather testimonials and reviews.
  • 😆 Referrals from satisfied customers play a significant role in expanding your customer base.
  • 🥺 Maintaining a warm relationship with contacts and providing value can lead to organic solicitation of your service.
  • ☠️ Gradually increasing rates allows you to capitalize on the value and demand you have created.
  • 🥺 Investing in relationships and delivering results can lead to long-term business success.

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Questions & Answers

Q: How do I create a list of contacts for customer acquisition?

To create a list, gather contacts from your email account, social media profiles, and personal contacts. Combine all three lists for a larger pool of leads.

Q: Should I focus on one platform for messaging or emailing my contacts?

Yes, it is recommended to start with the platform where you have the most contacts, whether it's email, social media, or personal contacts. This allows you to target the largest audience initially.

Q: How can I personalize my messages to potential customers?

Take a few seconds to look at their profiles and find common interests or connections. Use this information as your primary message to initiate reaching out. Show that you have taken the time to know them individually.

Q: When should I start charging for my service?

Start charging once you have built a reputation through referrals and testimonials. Gradually increase the rates based on demand and value you provide. Remember to offer discounted rates initially to attract paying customers.

Summary & Key Takeaways

  • Step 1: Create a list by gathering contacts from your email account, social media profiles, and personal contacts.

  • Step 2: Choose a platform to start messaging or emailing your contacts, focusing on the one with the most people.

  • Step 3: Personalize your messages by finding common interests or connections with your contacts.

  • Step 4: Reach out to 100 people every day and send personalized messages, overcoming the fear of rejection.

  • Step 5: Warm up the engaged leads by acknowledging, complimenting, and asking questions related to your service.

  • Step 6: Ask if they know anyone who may be interested in your service, without directly selling to them.

  • Step 7: Offer your service for free, as long as they promise to use it, give feedback, and leave a review.

  • Step 8: Repeat the process with the remaining contacts from your list, and also ask for referrals.

  • Step 9: Once people start referring your service, gradually start charging by offering discounted rates.

  • Step 10: Maintain a warm relationship with your contacts by providing value and regular check-ins.


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