How To Meet Will Smith and Mr Beast ft. Colin and Samir | Iced Coffee Hour Clips Ep.13

TL;DR
Graham and Jack discuss their journey as YouTubers, starting with a lacrosse network and selling it to building their current brand partnerships and online educational courses.
Transcript
welcome to the 13th ever episode of the iced coffee hour at this point we have gained 2 359. gained earned i think we're yeah that means we're averaging about 30 a day that's pretty good that's really good yeah and we were able to um secure some guests really excited about these guests today i'm really excited uh so why don't we welcome them to the... Read More
Key Insights
- 🥺 Starting small and connecting with others in a niche community can lead to significant opportunities.
- ✋ Balancing high-quality videos that require more time with more frequent content helps engage with the audience.
- 💨 Networking through videos can be an effective way to connect with and collaborate with other creators.
- 🎏 Diversifying revenue streams, such as brand partnerships and direct-to-consumer sales, can help sustain a YouTube channel's growth.
- 🏛️ Building relationships with brands and becoming ambassadors can provide recurring revenue.
- ❓ Offering paid educational courses can be a valuable monetization strategy for creators with knowledge and expertise to share.
- ✋ Every video should have a purpose and a target audience, even if it doesn't reach a high view count.
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Questions & Answers
Q: How did Graham and Jack start their YouTube journey?
Graham had the idea of creating a network for lacrosse content and started making videos about it. He connected with Colin, who was also making lacrosse content, and they collaborated.
Q: How long does it take them to make a video?
It depends on the video's complexity and storytelling aspects. Some videos can take up to 10 days, including interviews, writing, and editing. Others, like personal storytelling videos, may take less time.
Q: How do they network and collaborate with other creators?
They use their videos as networking tools. By making content about other creators, they have been able to connect with them and build relationships. Sometimes, a video can even act as a form of "cold outreach" for collaborations.
Q: How do they generate revenue from their videos?
While YouTube AdSense revenue is relatively small, they have significant brand partnerships with companies like Samsung and long-term partnerships with other brands. They have also launched a paid online storytelling course, generating revenue through direct-to-consumer sales.
Summary & Key Takeaways
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Graham and Jack started their YouTube journey by creating content about lacrosse and connecting with others in the small community.
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They sold their lacrosse network to a media group and joined them to build athlete and sports content across social platforms.
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They now balance between creating high-quality videos that require more time and frequency to engage with their audience.
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