Opening Telefónica core assets to startups - Telefónica Innovation Day 2020

TL;DR

Telefonica shares innovative strategies, offering technology and customer reach to startups for growth and partnership.

Transcript

good afternoon everyone and welcome to this breakout session on how telefonica is opening its core assets to startups this is a 30 minute session that will complete the journey that we've been going through the whole day through innovation uh earlier this afternoon we were talking we were listening to our colleagues talking about how innovation is ... Read More

Key Insights

• 💯 Telefonica partners with startups, providing access to core technologies and customer reach for mutual growth.
• 👨‍💼 The Activation Program offers startups support, technical assistance, and business development opportunities to scale their businesses effectively.
• 😀 The Living Apps program enables startups to create personalized apps for Telefonica's TV customers, enhancing engagement and market reach.
• 🕸️ Telefonica's strategy includes exploring web and device channels to support startups in validating their value propositions and accelerating growth.
• 🥳 Collaboration with startups like Fitco Moves showcases the success of integrating startups into Telefonica's ecosystem, benefiting both parties.
• 🏛️ Telefonica's focus on community-building among startups in the Activation Program fosters collaboration and networking opportunities for mutual growth.
• 🍧 Startups selected for Telefonica programs must meet specific criteria, including having a commercial product, V2C orientation, and relevance to the target market.

Questions & Answers

Q: How does Telefonica support startups through the Activation Program?

Telefonica provides startups with exclusive access to technology and technical support, along with opportunities for business development and networking to accelerate growth and innovation.

Q: What are the criteria for selecting startups for the Living Apps program?

Startups for the Living Apps program must have V2C-oriented products that can operate in Spain, offering compelling experiences suitable for shared home environments and engaging content for customers.

Q: How does Telefonica create a community among startups in the Activation Program?

Telefonica fosters a startup community through group events, workshops, and networking opportunities, enabling startups to collaborate, share experiences, and potentially form partnerships to enhance their solutions.

Q: Can O2 in the UK access the technologies available in the Activation Program?

The technologies in the Activation Program are available across Telefonica's footprint, including the UK; however, availability may vary based on specific technologies and countries. Startups can check the program website for more details.

Summary & Key Takeaways

• Telefonica opens its core assets to startups, focusing on technology and customer reach for growth.

• The Telefonica Activation Program provides startups exclusive access to technologies like IoT, AI, blockchain, and more.

• The Living Apps program allows startups to build personalized apps for Telefonica's TV customers, enhancing engagement and reach.