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Apple allows in-app NFT purchases + Bitcoin's role during global macro headwinds | E1572

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September 28, 2022
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This Week in Startups
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Apple allows in-app NFT purchases + Bitcoin's role during global macro headwinds | E1572

TL;DR

The recent news discusses the impact of Apple allowing in-app purchases of NFTs, the introduction of NFT ticketing by an Argentinian airline, and the potential tokenization of debt by a crypto firm. However, the analysis also delves into macroeconomic trends, predicting a possible collapse in the global financial system and the increasing interest in Bitcoin as a safe haven during times of economic uncertainty.

Transcript

hey everybody it's Wednesday Wednesday every other Wednesday we let all the crypto news the macro news we let it grow we let it Fester we let it stew and then Molly and I have our two favorite crypto people who are builders in crypto the ogs of crypto Molly people love crypto Wednesdays it's an absolute Delight this week in startups is brought to y... Read More

Key Insights

  • 🥰 Apple's decision on NFTs and the Argentinian airline's adoption of NFT ticketing demonstrate the wider acceptance and potential applications of NFTs outside of the art market.
  • 🙈 Tokenizing debt, as seen with Celsius, can offer companies a way to manage their financial obligations and potentially involve customers in the process, but it comes with risks and challenges.
  • 🖤 The cryptocurrency market, specifically Bitcoin, can experience increased interest and adoption during times of economic uncertainty or when there is a lack of trust in fiat currencies.
  • 🛟 It is crucial to differentiate between Bitcoin and other cryptocurrencies, as each serves different purposes and has unique characteristics.

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Questions & Answers

Q: How does Apple's decision to allow in-app purchases of NFTs impact the market?

Apple's move signifies the normalization and increased market potential for NFTs, but it also raises concerns about centralization and the 30% cut taken by Apple from NFT sales. It remains to be seen how this will affect the overall NFT ecosystem and whether other platforms like Google will follow suit.

Q: What are the potential applications for NFTs outside of the art market?

NFTs are increasingly being used in various industries beyond art, such as ticketing for airlines and other events. The ability to tokenize tickets provides greater flexibility, transferability, and potential for value growth. This opens up new possibilities for businesses and consumers alike.

Q: What are the risks and benefits of tokenizing debt, as seen with Celsius?

Tokenizing debt can provide a way for companies to manage their financial obligations and potentially involve their customers in the process. It allows customers to hold tokens that represent their owed funds and potentially benefit from the future value of these tokens. However, there are risks involved, such as the uncertainty of token value and the need for transparency and trust between the company and its customers.

Q: How do macroeconomic trends affect the cryptocurrency market, specifically Bitcoin?

Macro trends, such as potential global financial system collapse and increasing distrust in fiat currencies, can lead to a flight to assets like Bitcoin. Bitcoin is often seen as a safe haven during times of economic uncertainty due to its decentralized nature and limited supply. However, it's important to note that Bitcoin's volatility makes it unsuitable for large amounts of money, and it should be approached with caution.

Summary

In this episode, the hosts discuss various news and developments in the cryptocurrency world. They touch upon topics such as Apple allowing in-app purchases of NFTs, the potential impact on the NFT market, and the implications for artists and users. They also explore the concept of NFT ticketing for airlines, where passengers can purchase flight tickets in the form of NFTs. The hosts further delve into the evolving landscape of NFT platforms and creation tools, highlighting the importance of utility and the potential for innovative applications.

Questions & Answers

Q: What is the significance of Apple allowing in-app purchases of NFTs?

The hosts discuss the implications of Apple's decision to support in-app purchases of NFTs. They believe it is a significant development as it both normalizes NFTs and increases the market for them. However, they also note that Apple's centralized approach and the 30% cut it takes from sales raise questions about the toll for going through app stores. They speculate that this move by Apple may have been influenced by pressure from companies like Instagram and Facebook to support the display and sale of NFTs within their platforms. They also suggest that if Google follows suit, it could lead to a competitive landscape for NFT sales.

Q: How does the integration of NFTs within the Apple ecosystem impact decentralization and utility?

The hosts discuss the tension between centralized platforms like Apple and the decentralized nature of NFTs. They present a perspective shared by one of the guests, highlighting that this development could be an opening for NFTs to become a transactional system outside the Apple ecosystem. By allowing NFTs as a means of access or utility within apps, it could provide a pathway for users to move their assets across platforms. They mention examples like streaming services and games where users can access content outside the app store through various means. They consider the potential for NFTs to serve as tokenized access to products, services, or licenses, be it for software, events, or other utilities.

Q: What are some prominent NFT platforms and creation tools in the market?

The hosts discuss some notable platforms and tools in the NFT space. They mention enterprise companies like Salesforce with NFT cloud and Shopify, which enables token-gated retail experiences. They also highlight Manifold as a leader in the space, providing back-end support for creating NFTs. In terms of creation tools, they mention Canva as a popular tool for general design purposes but note that specialized NFT creation tools and platforms are still emerging.

Q: How do platforms like Celsius tokenizing their debt work and what precedents exist?

The hosts discuss Celsius, a crypto firm that froze withdrawals in June and is contemplating tokenizing its debt. They note that this is not an unprecedented move as Bitfinex, an exchange that faced a hack in the past, issued a token called LEO as a means of compensating users for their outstanding debt. The hosts mention that Bitfinex used a percentage of profits from its exchange business to buy back the LEO tokens, providing value for token holders. They speculate that Celsius may be pursuing a similar strategy to address its financial challenges.

Q: What are some alternative approaches when companies face financial challenges?

The hosts explore different options available to companies facing financial challenges. They discuss how companies may issue tokens or alternative instruments like IOUs to compensate or address outstanding debts. They highlight the potential benefits for token holders if the company can revamp or rebound from its financial struggles. They also touch upon personal examples of founders offering common shares or make-good arrangements as a way to honor their commitments and give stakeholders a chance to recoup losses or participate in future potential gains.

Takeaways

The hosts acknowledge that the NFT space has gone through speculation and hype, but they now see the emergence of actual utility and innovative applications. They believe that Apple's support for in-app purchases of NFTs is a significant step in normalizing and expanding the market for NFTs. They highlight the potential for NFTs to offer new forms of utility beyond traditional asset ownership and envision scenarios where NFTs could unlock access to products, services, events, or licenses. They also recognize the value of NFT platforms, creation tools, and tokenization strategies in providing infrastructure and opportunities for creators, artists, and users.

Summary & Key Takeaways

  • Apple's decision to allow in-app purchases of NFTs has the potential to significantly increase the market for NFTs, but it also raises concerns about centralization and Apple's 30% cut of sales.

  • The introduction of NFT ticketing by an Argentinian airline highlights the growing use of NFTs outside the art market, with potential applications in various industries.

  • Celsius, a crypto firm, plans to tokenize its debt as a way to pay back customers, a strategy similar to what Bitfinex did in the past. This allows customers to hold tokens that represent their owed funds and potentially benefit from the future value of the tokens.


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