SOLVED: Connecting Brand Registry to Seller Central Account

TL;DR
This video discusses how to troubleshoot brand registry setup issues, specifically when it doesn't connect to your Seller Central account.
Transcript
have you filed your brand registry but the store is not showing up on your seller central account this is the video for you my name is stephen pope i'm the founder of my amazon guy and in this video i'm going to talk you through how to troubleshoot some common brand registry setup technical issues first a little bit of insight brand registry is sup... Read More
Key Insights
- ❓ Brand registry setup often involves encountering technical issues that can be frustrating for sellers.
- 💌 Filing brand registry under the wrong email can prevent it from connecting to your Seller Central account.
- 🎟️ To connect brand registry to Seller Central, submit a ticket with your merchant token.
- ✅ Checking for the brand name with an "Edit" button in Seller Central indicates a successful connection.
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Questions & Answers
Q: Why is brand registry considered to be buggy?
Brand registry has been in beta for five years, and there are numerous technical issues that users face, making it challenging to set up and use effectively.
Q: How can I connect brand registry to my Seller Central account?
If you mistakenly registered brand registry under a secondary user's email, you need to submit a ticket to brand registry support, providing your merchant token from the Seller Central account settings page.
Q: What is a merchant token?
A merchant token is a unique ID specific to your Seller Central account. It can be found in Seller Central by going to Settings, then Account Info, and clicking on Merchant Token under Business Information.
Q: How long does it take for brand registry to connect to my Seller Central account after filing a ticket?
It usually takes around 48 hours for brand registry to connect to your Seller Central account after submitting a ticket. You can check if it has connected by going to Seller Central and looking for the brand name with an "Edit" button next to it.
Summary & Key Takeaways
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Brand registry is known to be buggy and has many issues that can arise during setup.
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One common problem is when you file brand registry under a secondary user's email instead of your admin email used to open the Seller Central account.
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To resolve this issue, you need to file a ticket with brand registry, providing your merchant token from Seller Central account settings.
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