unSEXY Conf 2013: Kathryn Minshew, The Muse

TL;DR

Learn how to attract and retain millennials in hiring through strategic approaches.

Transcript

our first speaker on the distribution marketing and team track is katherine minshew uh she is ceo and founder of the muse and she's going to talk to us about young and the restless how to hire and retain millennials in an unsexy world please welcome catherine to the floor thank you um so that was a really tough act to follow um awesome i wish i had... Read More

Key Insights

• 🗯️ Hiring the right talent is crucial to prevent costly hiring mistakes and turnover.
• ❓ Culture fit and storytelling are essential in attracting and retaining millennials.
• 🖐️ Visual communication and content marketing play a significant role in the hiring process.
• 🆘 Strategic interviewing approaches can help assess candidates effectively.
• 🉐 Leveraging unique advantages and opportunities can attract top talent.
• 😫 Engaging employees in goal-setting and development enhances retention and engagement.
• 🔉 Leveraging social media and networking platforms can help reach potential hires.

Questions & Answers

Q: Why is hiring millennials important?

Hiring millennials is crucial due to competition, cost implications, and the need for cultural fit to prevent turnover.

Q: What are the key areas to focus on when hiring millennials?

Understanding what attracts top talent, selling your company effectively, and finding where candidates are hiding are essential aspects to consider.

Q: How can visual communication enhance the hiring process?

Visuals are crucial in attracting and engaging candidates as they process information faster and are more likely to share visual content.

Summary & Key Takeaways

• Katherine Minshew shares insights on hiring and retaining millennials.

• Focus areas include understanding, attracting, interviewing, and onboarding talent.

• Strategies emphasized are culture fit, storytelling, and visual communication.