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MachineMax

September 12, 2020
by
TechCrunch
YouTube video player
MachineMax

TL;DR

Machine Max is an equipment management platform that collaborates with Shell to track heavy machines on construction and mining sites, improving productivity and reducing fuel waste.

Transcript

i have amit ceo of machine max which is actually a spin-off company from two larger companies so tell me what is machine max and where did you come from um thank you for having me here so machine max is an equipment management platform to track heavy equipment on construction and mining sites uh we built the platform but we also built a sensor whic... Read More

Key Insights

  • 👷 Machine Max is a spin-off company from collaboration between Shell and BCG, focusing on equipment management for construction and mining sites.
  • 🥺 Traditional tracking methods for heavy machines were inadequate, leading to fuel wastage and poor productivity.
  • 👻 Machine Max's sensor, attached to machines, allows for tracking location, monitoring usage, and analyzing vibration patterns.
  • 🕵️ The platform's ability to detect idle time helps reduce fuel waste and improve efficiency.
  • ❓ Machine Max's ruggedized sensors withstand the challenging conditions of the mining industry.
  • 😥 The collaboration with Shell provides a unique selling point for the platform.
  • 🪜 Machine Max aims to enable predictive maintenance by adding anomaly detection in the future.

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Questions & Answers

Q: How did Machine Max come about and why was it necessary?

Machine Max was created to address the need for tracking and managing heavy equipment on construction and mining sites. Shell wanted to sell more lubricants but lacked information about the machines. Visiting various sites globally, the founders realized that companies themselves struggled to track their machines' usage and productivity.

Q: How does Machine Max track the machines?

Machine Max utilizes sensors that are attached to the machines, such as excavators and cranes. These sensors are ruggedized and waterproof, allowing them to withstand the harsh conditions of the mining industry. By tracking the machines' location and analyzing vibration patterns, Machine Max can determine if the machine is working or idling, estimate fuel consumption, and eventually enable predictive maintenance.

Q: What are the benefits of using Machine Max?

By using Machine Max, companies can effectively track and manage their heavy equipment, leading to improved productivity. The platform enables accurate monitoring of the machines' usage, reducing fuel waste caused by idling. Additionally, potential maintenance issues can be detected early, allowing for proactive maintenance and minimizing downtime.

Q: What sets Machine Max apart from other equipment management platforms?

Machine Max stands out due to its collaboration with Shell, which provides an additional incentive for companies to track their machines. The inclusion of ruggedized sensors, reliable location tracking, and detailed insights into machine usage and fuel consumption further enhance its value proposition.

Summary & Key Takeaways

  • Machine Max is an equipment management platform that tracks heavy equipment on construction and mining sites.

  • Shell collaborated with Machine Max to sell industrial lubricants and fuel while helping customers track their machines.

  • The platform includes sensors that can be attached to machines, allowing for tracking and monitoring of their location, usage, fuel consumption, and potential maintenance issues.


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