"I have no work!" What to Do When Your Business Is Slow

TL;DR

Always be marketing to avoid the feast or famine cycle in your business.

Transcript

Elsa style me Elsa my necklace was choking me before q& a Tuesday today's question comes from Pat and Pat writes I need help with the feast or famine situation in my business a couple months ago everything was great and peachy work was coming in steadily as well as payments Etc then bam nothing not zip this has happened in my business before I've h... Read More

Key Insights

• 👨‍💼 Many small business owners struggle with the feast or famine cycle, where work and payments become inconsistent.
• 🤩 The key to breaking this cycle is to always be marketing and staying proactive in connecting with new clients.
• ⌛ Consistently sending out a newsletter, scheduling dedicated time to connect with dream clients, and sharing client successes on social media are actionable steps to take.
• 🥺 Taking consistent action, regardless of your belief in the universe or magic, can lead to creating results in your business.
• 👨‍💼 It's important to stay hungry for more business and constantly seek opportunities to fill your pipeline.
• 🥺 Building relationships and connections with dream clients can lead to future work, even if it may not be immediate.
• 🏛️ Sharing client successes publicly on social media can build credibility and attract potential clients.

Questions & Answers

Q: How can I avoid the feast or famine cycle in my business?

One way to avoid the feast or famine cycle is to always be marketing, even when business is booming. This means consistently sending out a newsletter, connecting with dream clients, and sharing client successes on social media.

Q: Why is a weekly newsletter important for avoiding the feast or famine cycle?

Sending out a weekly newsletter helps to remind people of your business and what you do. It creates a sense of presence and consistency, which can lead to new opportunities and clients.

Q: What is "hustle time" and why is it important?

"Hustle time" refers to blocking out dedicated time each week to connect with dream clients. This could involve reaching out to them, checking in on their projects, and potentially scheduling work in advance. It keeps the flow of potential projects steady.

Q: How can sharing client successes on social media help break the feast or famine cycle?

Sharing client successes on social media not only provides positive exposure for your business, but it also helps create a sense of credibility and trust. It showcases your ability to deliver results and attract potential clients.

Summary & Key Takeaways

• Small business owners often experience a feast or famine situation, where work and payments are inconsistent.

• The key to breaking this cycle is to always be marketing and staying proactive in finding new clients.

• Three action steps to take include sending out a weekly newsletter, scheduling "hustle time" to connect with dream clients, and sharing client successes on social media.