Webinar - Embracing Intrapreneurship: Create a Culture of Innovation within Your Organization

TL;DR

This presentation addresses the challenges faced by large organizations when it comes to innovation, including the resistance from existing business lines and the difficulty in commercializing internal disruptive innovations. It provides insights on how to structure and finance innovation projects and offers recommendations on creating a culture of innovation.

Transcript

so I'd like to welcome our presenters today so our first presenter today is dr. ray Leavitt so dr. Bray lemon is the academic director of the Sanford idea to market program he is the Kumagai professor of civil environmental engineering emeritus and the founder and director of the global project center GPC here at Stanford University so dr. Lovitz c... Read More

Key Insights

• 🌥️ Successful innovation in large organizations requires protection for disruptive innovations from internal opposition.
• 📽️ The innovation management matrix provides a framework for structuring and financing innovation projects.
• ✋ Nonprofits can apply the same principles of innovation, treating it as a business function and focusing on delivering a high return on investment.
• 🧑‍💼 Overcoming office politics involves creating a culture of innovation and gaining support from senior leaders.

Questions & Answers

Q: How can the innovation management matrix be applied to nonprofit organizations with limited funding?

Nonprofits can still apply this framework by treating innovation as a business function and focusing on delivering a high return on investment, whether in the form of social or environmental impact. They can also explore external partnerships, join industrial affiliate programs, and leverage venture capital funds to support their innovation initiatives.

Q: How can one overcome the issue of office politics and gain support for innovation from senior leaders?

Overcoming office politics requires creating a culture of innovation and finding senior leaders who are champions of innovation. Aligning with senior leadership and highlighting the value and potential benefits of innovation can help overcome resistance and gain support.

Q: How can mature companies with heavy debt and legacy assets maintain their competitiveness in the face of nimble startups?

Mature companies can maintain competitiveness by diversifying their innovation efforts, focusing on external financing and partnerships, and considering divestitures to shed non-essential assets. By leveraging external innovation and identifying opportunities for growth, they can overcome the challenges posed by heavy debt and legacy assets.

Summary & Key Takeaways

• The presenters discuss the innovation challenges faced by large organizations and how these challenges are similar to those faced by startups.

• They introduce the concept of the innovation management matrix, which includes zones for existing performance, disruptive innovation, and transformation.

• The presenters emphasize the importance of protecting disruptive innovations from internal opposition and allocating resources to scale successful projects.