How Is Mahalo Innovating in the Q&A Space?

TL;DR

Mahalo is innovating in the Q&A space by paying users for asking quality questions and developing vertical Q&A sites based on community interests. Unlike Yahoo Answers, which is largely unmonetizable and low in quality, Mahalo aims to create a platform where expertise thrives and content is community-driven.

Transcript

so let's go into the uh the strategy right now I know you guys and we and just Again full disclosure we both have uh a business in the same sort of area we're both doing question and answer we both realize that that's a really interesting space where a lot of innovation should occur and as I told Fred when I congratulated my deal I said really Joel... Read More

Key Insights

• 👾 Yahoo Answers is the main competition in the Q&A space, but it lacks monetization potential and quality answers.
• 😷 Mahalo differentiates itself by actively innovating, paying users for asking good questions, and focusing on vertical Q&A sites.
• 👶 Mahalo's strategy involves community involvement in deciding the topics for new Q&A sites.
• 🙃 The white label model of Q&A sites did not work well for Mahalo, leading to the current strategy of vertical sites owned by the community.

Questions & Answers

Q: What makes Mahalo different from other Q&A platforms?

Mahalo differentiates itself by actively innovating in the Q&A space and focusing on quality answers rather than turning into a chat room like Yahoo Answers. Additionally, Mahalo is paying users for asking good questions, which encourages them to engage more.

Q: How does Mahalo plan to compete with other Q&A platforms?

Mahalo believes in building vertical Q&A sites based on users' interests, which allows for more specialized and detailed conversations among experts. By paying users for quality questions, Mahalo aims to attract more active and knowledgeable users.

Q: What is the current state of Q&A platforms like Yahoo Answers?

Yahoo Answers is considered a chat room for teenage girls, lacking monetization potential due to its chat-like nature. It hasn't seen much product innovation in years and does not offer quality answers. It has a significant user base but monetizes poorly.

Q: How is Mahalo involving the community in its strategy?

Mahalo aims to let the community decide what topics they want to have Q&A sites about. Through a democratic and automated process, users can propose and discuss potential topics. The sites that generate traction will be created and owned by the community.

Summary & Key Takeaways

• Mahalo recognizes the need for innovation in the Q&A space and aims to fill the gap left by platforms like Yahoo Answers.

• Yahoo Answers is more of a chat room for teenagers rather than a monetizable Q&A platform.

• Mahalo is actively paying users for asking good questions and plans to build vertical Q&A sites based on users' interests.