The Rule of Thumb When Launching Products on Amazon: Steven Pope AMA

TL;DR

The author of a children's book is facing issues with their book listing on Amazon, including incorrect format and inability to delete and re-add the listing. They are also in the process of trademarking the author's name for brand registration.

Transcript

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Key Insights

• 😀 The author is facing challenges with their book listing on Amazon, including incorrect format and inability to delete and re-add the listing.
• 📔 Brand registration is not necessary for book listings, but trademarking the author's name can be beneficial for brand identity protection.

Questions & Answers

Q: How can the author correct the incorrect format of their book listing on Amazon?

It is recommended to file a ticket with Amazon to resolve the issue and fix the attribute of the listing.

Q: Can the author delete and re-add the book listing on Amazon?

The author has tried multiple times to delete and re-add the listing, but it is locked into the incorrect format. It is advisable to continue filing tickets with Amazon for further assistance.

Q: Is it necessary to have a second ISBN for a hardcover version of the book?

It is likely required to have a second ISBN for a different version of the book. It may be more practical to file tickets with Amazon to fix the attribute regarding the book format.

Q: Is brand registration necessary for the author's book?

Brand registration is not necessary for book listings on Amazon. However, it is recommended to complete the trademarking process for the author's name to protect their brand identity.

Summary & Key Takeaways

• The author's children's book listing on Amazon is in the incorrect format and cannot be deleted and re-added appropriately.

• The author is in the process of trademarking the author's name for brand registration but has not completed it yet.