Francis Sollano, Pranitan Phornprapha | ASEAN Young Leader Series Sustainability Mindset | Summary and Q&A

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July 28, 2017
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World Economic Forum
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Francis Sollano, Pranitan Phornprapha | ASEAN Young Leader Series Sustainability Mindset

TL;DR

A grassroots movement in the Siegen region promotes sustainable production and tackles the issue of garbage through art and fashion.

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Key Insights

  • 🥰 Art and fashion can be powerful tools to shift society's perception of garbage and promote recycling.
  • 🥺 Engaging the youth through creative initiatives can lead to effective advocacy and policy changes.
  • 🌱 The impact of art in policymaking can be significant, as seen in the rejection of the power plant proposal.
  • 🌥️ Integrating sustainability into everyday activities and popular culture can make it more appealing and accessible to a larger audience.
  • 📽️ Collaboration with commercial establishments and utilizing curated garbage can create a sustainable resource input for artistic projects.
  • 🛟 Events and festivals can serve as catalysts for change, influencing consumer behavior and promoting sustainable practices.
  • 🍉 Measuring the long-term impact of such movements and events on individuals' mindset and behavior change remains a challenge.

Transcript

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Questions & Answers

Q: How did the "Trashin" campaign start, and what is its message?

The "Trashin" campaign started to shift the mindset of people towards viewing garbage as something useful and not just waste. The campaign promotes the idea that garbage can be turned into beautiful art and fashion.

Q: How does the non-profit organization, Youth for Liveable Cebu, contribute to sustainability?

Youth for Liveable Cebu utilizes the energy and creativity of young people to advocate for sustainable policies and implement positive changes. Through lobbying and engagement with the government, they aim to influence decision-making in favor of sustainability.

Q: What impact did the garbage-inspired art piece have on the Cebu City Council?

The art piece created a strong visual impact and sparked discussion among the city council members. Ultimately, the proposal to build a power plant in a residential area was rejected, highlighting the role of art in influencing policy decisions.

Q: How does the grassroots movement integrate sustainability through arts and culture?

By utilizing art, music, fashion, and food, the movement aims to make sustainability more accessible and engaging. They create events and platforms that blend sustainability with daily activities and tap into popular culture to reach a wider audience.

Summary & Key Takeaways

  • The speaker, from Cebu Island, started the "Trashin" campaign to encourage people to see garbage as a resource rather than waste.

  • The campaign focuses on creating art pieces made from recycled materials, highlighting the impact of consumerism on marine biodiversity.

  • The speaker co-founded a non-profit organization called Youth for Liveable Cebu, leveraging the creativity and energy of youth to advocate for sustainable policies.

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