The Bottom’s Up Approach To Writing That 99% Guarantees A Successful Article
Hatched by Glasp
Jul 24, 2023
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The Bottom’s Up Approach To Writing That 99% Guarantees A Successful Article
Starting a business as a non-engineer can be a daunting task, especially when it comes to finding talented engineers to join your team. While there are various methods to attract engineers, one effective approach is for non-engineer entrepreneurs to learn coding and create a prototype themselves. By taking the initiative to code and create a prototype, entrepreneurs can demonstrate their dedication and seriousness to potential engineers. It also allows them to gain insights into algorithms, data management, UI/UX design, development tools, and processes, which can be valuable in the long run.
But how does one go about learning coding without any prior experience? The answer lies in a step-by-step process that builds on each level of expertise, just like the method used by successful writers to create consistent and resonating content.
Step 1: Ideas Start Off As Tweets
Writing consistently can be challenging for many writers, as they often struggle with coming up with ideas or worry about whether their content will resonate with their audience. To overcome this hurdle, writers can start by committing to writing one tweet a day. By distilling their big ideas into 280 characters, writers can test the waters and see which ideas receive a higher amount of engagement and resonate with their audience. This quantitative data provides valuable insights into what works and what doesn't.
Step 2: Take Your Best Tweets & Turn Them Into Essays
Once writers have identified their best-performing tweets, they can take those ideas and expand them into quick 250-300 word essays, which can be published as images on Twitter. These atomic essays serve as a bridge between tweets and long-form writing, allowing writers to validate their ideas further and explore and expand on them. It is recommended to leave a 2-week gap between the original tweet and the follow-up essay to ensure the best results.
Step 3: Turn Your Best Essays Into Articles
After a couple of essays have proven to be successful, writers can take those essays and turn them into full-fledged articles. By expanding on each point and delving deeper into the topic, writers can provide comprehensive and valuable content for their audience. This step serves as the final validation of the idea before moving forward.
Step 4: Turn Your Articles Into Any Number Of Things
Just like entrepreneurs can turn their prototypes into various products or services, writers can repurpose their articles into different formats to reach a wider audience. This could include creating videos, podcasts, or even ebooks based on the content they have already created. By repackaging their ideas in different formats, writers can maximize their reach and impact.
By following this bottom-up approach to writing, writers can create consistent and resonating content that guarantees a higher chance of success. Each level serves as a validation point, providing feedback and motivation to keep creating. It also allows writers to iterate and improve their ideas, just as entrepreneurs iterate and improve their prototypes.
In conclusion, for non-engineer entrepreneurs looking to attract talented engineers, learning coding and creating a prototype can be an effective method. Similarly, for writers, the bottom-up approach to writing can guarantee consistent and resonating content. By starting with tweets, turning them into essays, expanding them into articles, and repurposing them into various formats, writers can create valuable and engaging content that resonates with their audience. So whether you're an entrepreneur or a writer, take the initiative to learn, create, and iterate. Success awaits those who are willing to put in the effort.
Actionable Advice:
- Commit to writing one tweet a day to test and validate your ideas.
- Turn your best-performing tweets into quick essays to further explore and expand on your ideas.
- Repurpose your successful essays into articles and other formats to maximize your reach and impact.
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