The Bottom’s Up Approach To Writing That 99% Guarantees A Successful Article

Hatched by Glasp
Aug 10, 2023
3 min read
3 views
Copy Link
The Bottom’s Up Approach To Writing That 99% Guarantees A Successful Article
Writing consistently and creating content that resonates with your audience can be a challenge for many writers. Whether it's staring at a blank page or not knowing if your content will connect, these problems can hinder your progress. However, there is a bottom-up approach that can help you overcome these obstacles and increase your chances of success.
Step 1: Ideas Start Off As Tweets
One effective way to generate ideas and test their resonance with your audience is by starting with tweets. Commit to writing one tweet a day, breaking down your big ideas and distilling them into 280 characters. By doing so, you can gauge the level of interest and engagement from your audience. The number of likes and interactions will indicate if your idea is resonating with people. This quantitative data can provide valuable insights into what topics and ideas are worth exploring further.
Step 2: Take Your Best Tweets & Turn Them Into Essays
Once you have identified tweets that receive a higher amount of likes and engagement, it's time to turn them into atomic essays. These essays are quick, 250-300-word pieces that you publish as images on Twitter. They serve as a bridge between tweets and long-form writing, allowing you to validate your ideas and expand on them. By leaving a gap of about two weeks between the original tweet and the follow-up essay, you can ensure that you have enough time to refine your thoughts and ideas.
Step 3: Turn Your Best Essays Into Articles
After creating a series of atomic essays, you can select the ones that resonate the most with your audience and turn them into full-length articles. These articles can be published on platforms like Medium, where you can expand on each point and provide more in-depth analysis. By building on the ideas that have already been validated through tweets and atomic essays, you increase the chances of creating content that truly resonates with your audience.
Step 4: Turn Your Articles Into Any Number Of Things
As a creator, it's common to feel like you're writing into the void. However, with each level of the bottom-up approach, you take a small step to validate your ideas and gather feedback from your audience. This feedback can guide you in deciding whether to promote your articles further or explore different formats. Your articles can be repurposed into various forms such as podcasts, videos, or social media snippets. By repackaging your content, you can reach a wider audience and increase your chances of success.
Incorporating the bottom-up approach into your writing process can significantly improve your content creation journey. By starting with tweets, turning them into atomic essays, and then expanding them into articles, you build a solid foundation for creating content that resonates with your audience. Additionally, repurposing your articles into different formats allows you to reach a larger audience and increase your chances of success.
Before we conclude, here are three actionable pieces of advice to help you implement the bottom-up approach:
- 1. Commit to writing one tweet a day: By consistently generating ideas and distilling them into tweets, you can test their resonance with your audience and gather valuable feedback.
- 2. Leave a gap between tweets and atomic essays: Allowing yourself time to reflect and refine your ideas can lead to more impactful essays that resonate with your audience.
- 3. Repurpose your articles into different formats: By transforming your articles into various forms of content, you can expand your reach and increase your chances of success.
In conclusion, the bottom-up approach to writing offers a systematic and effective way to create content that resonates with your audience. By starting with tweets, progressing to atomic essays, and ultimately developing full-length articles, you build a strong foundation for success. Additionally, repurposing your content into different formats allows you to reach a wider audience and maximize your impact as a writer. Embrace the bottom-up approach and watch your content creation efforts soar.
Resource:
Copy Link