The Future of Social Media: Trends and Innovations in 2021

The Future of Social Media: Trends and Innovations in 2021

Introduction:

As we step into a new year, it is essential to explore the potential directions that social media will take in 2021. From increased censorship to the convergence of community and commerce, the landscape of social media is evolving rapidly. In this article, we will delve into some key predictions and trends for the coming year, and discuss how decentralized social blockchains like Deso are revolutionizing the industry.

1. The Dual Nature of Social Media: Community and Commerce Convergence:

In 2021, social media platforms will resemble the shopping malls of the 1990s, serving as both social hangouts and places to transact. Communities will empower their members with new tools to facilitate transactions, bridging the gap between social interactions and commerce. As a result, making impulsive community purchases will become increasingly effortless, transforming the way we engage with brands and fellow users alike.

2. The Rise of Implicit Social Networking:

Social networking will witness a shift from explicit to implicit interactions. While explicit social networking involves consciously posting on platforms such as Instagram or Twitter, implicit social networking involves automatic sharing of information within one's social network. This could include sharing location, music preferences, or personal achievements. The integration of implicit social networking will deepen connections and provide a more holistic understanding of individuals within their communities.

3. Breakout Audio Social Networks:

Audio-based social networks will emerge as a significant trend in 2021. Two distinct types of platforms are expected to gain prominence. The first will function as a "Twitter for Audio," allowing users to engage in real-time audio conversations and discussions. The second will resemble "Houseparty for Audio," enabling users to host audio parties and connect with friends in a more intimate setting. These audio social networks will offer novel ways to engage and interact, tapping into the growing popularity of audio-based content.

4. The Norm of Paying for Social:

Paying for social media services will become increasingly normalized. Users will recognize the value and convenience of premium features and content, leading to the adoption of subscription models or microtransactions. This shift will not only support the sustainability of social media platforms but also provide creators with additional monetization opportunities. As social media evolves into a marketplace, the concept of paying for social will become more widely accepted.

5. The Emergence of Crypto Communities:

The integration of cryptocurrencies will become a prevalent trend in social media platforms. We can expect to see more platforms experimenting with crypto and successful communities adding a crypto layer to their businesses. This integration will enable users to engage in decentralized transactions, earn social tokens, and participate in cash flows from NFT sales. By embracing cryptocurrencies, social media platforms will offer users a new level of financial freedom and autonomy.

6. Novel Ways of Virtual Hangouts:

In 2021, we can anticipate the emergence of one or two innovative ways to hang out virtually. As the pandemic continues to limit physical interactions, social media platforms will strive to provide immersive and engaging virtual experiences. These novel ways of hanging out will facilitate real-time interactions, collaborative activities, and shared experiences, thus bridging the gap between physical and digital realms.

Conclusion:

The future of social media is characterized by its "stretchy" nature, combining various elements to create a dynamic and multifaceted landscape. As we move forward in 2021, it is crucial for users, creators, and platforms to adapt to these emerging trends. To thrive in this evolving environment, here are three actionable pieces of advice:

• 1. Embrace the convergence of community and commerce by leveraging the tools provided by social media platforms to facilitate transactions within your community.

• 2. Explore implicit social networking by sharing more aspects of your life with your social network, fostering deeper connections and a more authentic online presence.

• 3. Educate yourself about cryptocurrencies and consider integrating them into your social media activities. By participating in crypto communities, you can unlock new opportunities for financial growth and engagement.

By embracing these trends and taking proactive steps, individuals and businesses can navigate the changing landscape of social media and harness its full potential for connection, collaboration, and commerce.