"Unlocking Success: Evaluating Product Market Fit and Cultivating Independent Thinking"


Hatched by Glasp

Aug 02, 2023

3 min read


"Unlocking Success: Evaluating Product Market Fit and Cultivating Independent Thinking"


In today's fast-paced and competitive market, understanding key metrics like DAU/MAU (Daily Active Users/Monthly Active Users) is crucial for measuring engagement. However, relying solely on these metrics to evaluate product-market fit (PMF) may have limitations. This article explores the value of DAU/MAU in assessing PMF and delves into the importance of independent thinking in order to thrive in the startup world.

Evaluating Product Market Fit through DAU/MAU:

DAU/MAU is a useful guide when your product relies heavily on high frequency and retention, often supported by advertising. It provides insights into user engagement and retention rates, helping measure the success of your product. If your monetization strategy is effective and your product demonstrates the potential to build network effects, DAU/MAU can be a reliable metric. However, it is essential to consider alternative measurement methods when your product lacks natural growth or fails to demonstrate strong monetization abilities.

The Power of Independent Thinking:

When starting a startup, it is essential to think outside the box and pursue ideas that may seem unconventional to others. The courage to follow your heart and intuition can lead to groundbreaking innovations. Independent thinking allows you to challenge conventional beliefs and explore uncharted territories. Surrounding yourself with like-minded individuals who share your independent mindset can foster creativity and enable the generation of unique ideas.

Dilution of Independent Thinking:

As a startup grows, the original spirit of independent thinking can become diluted. Conventional-minded individuals often outnumber independent-minded ones, leading to a stifling of creativity. It is crucial to cultivate a close-knit circle of independent-minded friends who can provide valuable insights and diverse perspectives. Additionally, actively seeking out interactions with different types of people can broaden your horizons and enhance your ability to think independently.

Expanding Knowledge through Historical Perspective:

To truly think for yourself, it is important to broaden your knowledge base and understand the perspectives of those who came before us. By studying history, we gain insights into how people in the past viewed the world and their unique ideas. This exercise allows us to challenge our own beliefs and uncover new ideas that may have been concealed by broken paradigms. It is not about finding flaws in existing knowledge, but rather about embracing curiosity and seeking out novel ideas.

Components of Independent Thinking:

Independent thinking comprises three key components: fastidiousness about truth, resistance to being told what to think, and curiosity. Fastidiousness about truth ensures that you base your ideas and decisions on accurate information, fostering a strong foundation for independent thought. Resistance to being told what to think empowers you to question authority and challenge the status quo. Finally, curiosity acts as the driving force behind independent thinking, constantly seeking new ideas and perspectives to expand your knowledge and understanding.

Actionable Advice:

  • 1. Surround yourself with independent-minded individuals who inspire and challenge your thinking. Foster a community that encourages creativity and the exploration of unconventional ideas.
  • 2. Actively seek out diverse perspectives by engaging with people from different backgrounds, industries, and cultures. Embrace the opportunity to learn from and collaborate with individuals outside of your immediate circle.
  • 3. Cultivate a thirst for knowledge and a genuine curiosity about the world. Continuously seek out new information, challenge existing beliefs, and remain open-minded to novel ideas.


In the ever-evolving landscape of startups and product development, evaluating product-market fit and embracing independent thinking are vital for success. DAU/MAU serves as a valuable metric when assessing engagement, but it should not be the sole indicator of PMF. By cultivating independent thinking and challenging conventional wisdom, entrepreneurs can unlock new possibilities and drive innovation. Embrace the power of curiosity, surround yourself with independent-minded individuals, and consistently seek knowledge to pave the way for a thriving startup journey.

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