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What to Expect From Apple's New iPhones

13.0K views
•
August 11, 2016
by
Bloomberg Originals
YouTube video player
What to Expect From Apple's New iPhones

TL;DR

Apple's new iPhone boasts a dual camera and iOS 10 updates.

Transcript

Mark. So, let's start with the dual camera system. How big of an upgrade is this? Uh, well, this is a significant upgrade. And to be clear, we are hearing that this dual camera system will be exclusive to the bigger iPhone model, the one with the 5.5 in screen. They call it the the plus model. And what this dual camera system allows Apple to do is ... Read More

Key Insights

  • The new iPhone model will feature a dual camera system exclusive to the 5.5-inch Plus model, enhancing low-light photography, zoom capabilities, and photo editing features.
  • Apple has maintained the same design for the iPhone for three consecutive years, breaking its usual two-year redesign cycle, which could indicate a new trend for the company.
  • Despite retaining the same design, the new iPhone offers substantial upgrades for users coming from the iPhone 6 or earlier models, making it appealing for first-time iPhone buyers.
  • There is speculation that Apple might drop numerical naming for iPhones, similar to its approach with iPads, to refresh its marketing strategy.
  • The new iPhone is expected to play a crucial role in Apple's Q1 holiday season revenue, as the iPhone is a significant contributor to the company's profits.
  • iOS 10 introduces significant updates, including a redesigned lock screen, enhanced widgets, and new versions of Apple Maps, Apple Music, and Apple News.
  • New messaging features in iOS 10 are expected to gain popularity, drawing inspiration from platforms like WeChat, Twitter, and Facebook Messenger.
  • The iPhone's launch will impact both Q4 and Q1 financial results, with initial sales figures expected to emerge in the first few weeks of Q4.

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Questions & Answers

Q: What is the significance of the dual camera system in the new iPhone?

The dual camera system, exclusive to the 5.5-inch Plus model, marks a significant upgrade for the iPhone. It enhances low-light photography, allowing users to take better pictures in dark environments. Additionally, it provides deeper zoom capabilities, reducing blur when zooming into photos, and offers improvements in photo editing and coloring.

Q: How does the new iPhone's design compare to previous models?

The new iPhone retains the same design as the iPhone 6 from 2014, marking the first time Apple has used the same design for three consecutive years. This breaks the company's typical two-year redesign cycle, potentially indicating a new pattern for future releases. Despite the unchanged design, the phone offers substantial upgrades for users with older models.

Q: Why might Apple consider changing its iPhone naming strategy?

There is speculation that Apple might drop numerical identifiers for iPhones, similar to its approach with iPads. This change could refresh Apple's marketing strategy and simplify product identification. The current numerical system is seen as dated by some, and a new naming convention could offer a more enticing appeal to consumers.

Q: How important is the new iPhone for Apple's financial performance?

The new iPhone is crucial for Apple's financial performance, particularly during the Q1 holiday season, which is traditionally the company's biggest quarter. As the iPhone is a significant contributor to Apple's revenues and profits, its launch will impact both Q4 and Q1 financial results, with initial sales figures expected to emerge in the early weeks of Q4.

Q: What are the key features of iOS 10?

iOS 10 introduces several key features, including a redesigned lock screen that allows users to quickly view text messages, emails, and calendar appointments. It also includes enhanced widgets and new versions of Apple Maps, Apple Music, and Apple News. Additionally, iOS 10 offers new messaging features inspired by popular platforms like WeChat and Facebook Messenger.

Q: How will iOS 10's messaging features impact users?

iOS 10's messaging features are expected to be popular among users, offering enhancements that draw inspiration from platforms like WeChat, Twitter, and Facebook Messenger. These features aim to provide a more interactive and engaging messaging experience, appealing to users who are accustomed to the functionalities offered by these popular social media and communication apps.

Q: What impact will the new iPhone have on Q4 and Q1 financial results?

The new iPhone's launch will have a significant impact on both Q4 and Q1 financial results. The phone will be available during the first few weeks of Q4, allowing initial sales figures to be reported. As the iPhone is a major revenue driver for Apple, its performance during the Q1 holiday season will be critical for the company's financial success.

Q: Why is the new iPhone considered a substantial upgrade for certain users?

For users coming from an iPhone 6 or earlier models, the new iPhone is considered a substantial upgrade due to the accumulation of enhancements from the iPhone 6S and the new model's features. These upgrades include the dual camera system, improved low-light photography, and enhanced photo editing capabilities, making it an attractive option for those with older devices.

Summary & Key Takeaways

  • Apple's new iPhone model features a dual camera system exclusive to the Plus model, offering improved low-light photography and zoom capabilities. Despite maintaining the same design for three years, the new phone provides significant upgrades for users with older models, making it attractive for new buyers.

  • Speculation surrounds Apple's naming conventions, with discussions about dropping numerical identifiers for iPhones, similar to its iPad strategy. The new iPhone is anticipated to be crucial for Apple's Q1 holiday season revenue, as it remains a major profit driver for the company.

  • iOS 10 brings major updates to iPhones, including a new lock screen, improved widgets, and revamped versions of Apple Maps, Apple Music, and Apple News. Enhanced messaging features aim to attract users familiar with popular platforms like WeChat and Facebook Messenger.


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