"It’s just as hard to build a mediocre company as a transformative one. Both will take 100% of your time. So you might as well work on a bigger idea."

"“Niche” social products are created to connect users with specific interests, audiences, or use cases."

"New social networking platforms will focus on community-first, invite-only, curated discovery, shared activities, and unique social experiences."

"Deciding what to read, listen, watch, and learn is becoming an outsourceable task."

"Curators are becoming the new creators. Help others to curate resources and make money."

"Formula 1: “X but for Y”"

"One easy way to communicate your USP is by leveraging the reputation of well-known products and positioning your offering as an alternative solution."

"Cala helps people avoid unwanted meetings through group voting. If every invitee to a meeting swipes left, indicating their disinterest or unavailability, the meeting will be automatically canceled."

"The goal is to demonstrate how your solution outperforms competitors in terms of quality, efficiency, and price."

"Formula 3: The ""Without"" Clause"

"Emphasize the absence of certain pain points or drawbacks that are commonly associated with existing solutions in your industry."

"(1) Solving long-standing industry problems:"

"Shuffle is like TikTok but for podcasts with audio clips sharing and social interaction."

"Deciding what to read, listen, watch, and learn is becoming an outsourceable task."

"Therefore, new companies like Outschool, Top Hat, Nearpod are created to help educators who are struggling to manage online interaction, lectures, and engagement with students."

"Accountability partner. Able to find virtual fitness buddies, set up exercise sessions, select availability on a calendar to meet their accountability partner via 1:1 or group-based sessions."