"Harnessing Passion and Consistency: Lessons from Reddit and Unthinkable"

"Harnessing Passion and Consistency: Lessons from Reddit and Unthinkable"

Introduction:
Building a successful product or making great decisions requires understanding and catering to the needs of a highly opinionated user base. This article explores the insights gained from Reddit's experience and the importance of consistency in achieving long-term success, drawing inspiration from the Unthinkable.

Building Trust and Engaging Passion:
Passionate users are the backbone of any successful product. Instead of trying to diminish their enthusiasm, it is important to fill the Trust Vault and channel their passion productively. However, not all feedback should be acted upon. Identifying the voices that truly represent the user base requires careful examination. Often, the loudest individuals do not reflect the majority or the ideal customer profile. It is crucial to consider feedback that represents a significant portion (10% or more) of the user base and is capable of influencing others' opinions. By focusing on these factors, one can make informed decisions that align with the majority's needs.

Nuanced Product Discussions and Psychological Safety:
The public square is not the ideal space for nuanced product discussions. Public back-and-forths often lack clarity and alignment due to the incentive to "win" the conversation. To foster healthy and productive discussions, it is essential to create an environment of psychological safety where users feel comfortable expressing their opinions and ideas. By prioritizing psychological safety, platforms can encourage open and constructive dialogue, leading to better product development and user satisfaction.

The Golden Rule of Feedback:
Asking for feedback is valuable, but failing to act on it can damage trust and credibility. It is crucial to consider feedback seriously and either implement the suggested changes or provide a clear explanation for why certain suggestions cannot be incorporated. By adhering to the golden rule of feedback - asking for it only if it will be genuinely considered - trust is maintained, and users feel valued, even if their suggestions aren't implemented.

The Power of Unthinkable Ideas:
Unthinkable ideas often hold untapped potential for innovation and growth. Great work often stems from overlooked ideas, making it crucial to explore unconventional possibilities. Making decisions that may reduce short-term opportunities can create significant long-term opportunities. Embracing the discomfort of doing things when it's not easy separates those who achieve greatness from those who give up. Consistency is key, and strategies must be employed to persevere through challenges. By telling oneself that quitting can wait until tomorrow, individuals can push through difficult moments and maintain consistent effort.