A Guide to Gen Z Through TikTok Trends, Emojis, & Language: Wikipedia's Co-Founder Is Wikipedia's Most Outspoken Critic
Hatched by Kazuki Nakayashiki
Jul 19, 2023
4 min read
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A Guide to Gen Z Through TikTok Trends, Emojis, & Language: Wikipedia's Co-Founder Is Wikipedia's Most Outspoken Critic
There are nearly 3 billion Gen Zs alive today, making them the largest generation on the planet. With the oldest Gen Zs only 26 years old, their spending power of $150 billion is expected to increase by 70% in the next five years. Gen Zs have a unique desire to stand out and value individual expression, avoiding labels. This leads to new forms of consumption, such as consumption as access rather than possession and consumption as an expression of individual identity.
Gen Zs are known for their creativity and self-expression, with over half of people believing that they are more creative than previous generations. TikTok, in particular, nurtures a culture of creativity by removing the friction of coming up with content ideas. This culture of creation on TikTok has solved the cold-start problem, with 55% of TikTok users creating content for the platform. Over time, the internet has become more participatory, with more people shifting from consumers to creators. Stanning a creator on TikTok has become a form of self-expression.
Furthermore, Gen Zs are pragmatic and self-directed. A study found that 54% of Gen Zs want to start their own companies, and 89% have considered alternative education paths instead of college. Autonomy and flexibility are the main reasons cited for wanting to be their own boss. As Gen Zs come of age, work is becoming more disaggregated, and America is projected to become a majority-freelance economy by 2026. Many young people aspire to be creators because they want autonomy and flexibility in their work. Entrepreneurship is seen as a way to reclaim lost agency.
Now, let's shift our focus to the story of Wikipedia's co-founder, Larry Sanger, who has become the platform's most outspoken critic. Sanger suggests that Wikipedia should have implemented a process whereby articles were approved by experts, allowing for a more credible and reliable platform. In the early days of Wikipedia, the aggressive vetting process of its predecessor, Nupedia, led to only 21 approved articles in its first year, highlighting the need for a better solution.
Sanger played a crucial role in synthesizing the emerging "wiki" technology with Nupedia's original vision, ultimately giving birth to Wikipedia. Despite facing skepticism from the Nupedia advisory board, Sanger invited people to contribute and embraced the concept of a wiki, allowing for an open and collaborative platform. This change in the way wikis were used revolutionized the internet and created a more inclusive space for participation.
Sanger acknowledges that some policy choices made by Wikipedia were instrumental to its success. The neutrality policy, for example, ensures that articles remain unbiased and objective. By changing the way that wikis work and allowing anyone to participate, Wikipedia has empowered individuals to contribute and share their knowledge with the world.
Combining these two narratives, we see a common thread of individual expression and empowerment. Gen Zs value authenticity and uniqueness, while Sanger's vision for Wikipedia aimed to create a platform where experts and individuals could collaborate to provide credible information. Both Gen Zs and the creators of Wikipedia have embraced the power of the internet to express themselves, share knowledge, and challenge traditional systems.
In conclusion, here are three actionable pieces of advice based on the insights from these narratives:
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Embrace and encourage creativity and self-expression: Whether you're a Gen Z navigating TikTok trends or an aspiring creator, don't be afraid to showcase your unique ideas and perspectives. Platforms like TikTok provide opportunities for creative expression, and the internet offers a space for you to share your knowledge and skills with the world.
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Seek autonomy and flexibility in your work: If you're part of Gen Z, consider alternative education paths or entrepreneurial endeavors that align with your desire for autonomy and flexibility. The future of work is shifting, and embracing freelance opportunities or starting your own business can provide the freedom and control you seek.
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Embrace collaborative platforms and inclusive participation: Learn from the example of Wikipedia and the concept of wikis. By embracing collaboration and allowing for open participation, you can create inclusive spaces where diverse voices and perspectives can contribute to collective knowledge and understanding.
In a world where Gen Zs are shaping cultural trends on TikTok and Wikipedia is revolutionizing the way we access information, it's clear that the power of individual expression and collaboration is transforming the digital landscape. Let us embrace these insights and empower ourselves to navigate the ever-changing digital world with authenticity, creativity, and a commitment to knowledge-sharing.
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