The Power of Collaboration and Clear Communication in Achieving Goals


Hatched by Glasp

Sep 28, 2023

3 min read


The Power of Collaboration and Clear Communication in Achieving Goals

In the world of design and remote work, accessibility and effective communication are key to success. This article explores the insights and experiences of Dylan Field, co-founder of Figma, and highlights the importance of accessible design, open collaboration, and clear communication in achieving goals. By combining Field's conversation on Figma's journey with the lessons learned from the concept of "tell people what you want," we can uncover valuable advice for entrepreneurs and professionals alike.

Figma, a web-based design tool, was born out of the founders' ambition to revolutionize creative tools using WebGL technology. Despite receiving warnings from Aviary, a company that previously experimented with WebGL, the Figma team believed they had a unique perspective on its potential. This bold decision to pursue their vision showcases the importance of having confidence in one's ideas and the willingness to challenge conventional wisdom.

To build a product that truly met the needs of designers, Field took an unconventional approach. Leveraging network visualization tools, he identified designers on Twitter who inspired him and reached out to them for feedback. By actively seeking input from the community, Figma was able to gather valuable insights and create a tool that resonated with its target audience. This highlights the power of collaboration and the benefits of incorporating diverse perspectives into the design process.

Furthermore, Figma's initial strategy of building a community for designers, similar to Dribbble, was revised after realizing the importance of generating revenue first. This iterative approach demonstrates the value of adaptability and the ability to pivot when necessary. By recognizing their mistake and adjusting their strategy, Figma was able to create a sustainable business model while still fostering a community of designers.

One actionable advice that can be derived from Field's experiences is the importance of launching a product earlier than expected. By doing so, entrepreneurs can generate excitement around their vision and gather valuable feedback from early adopters. However, it is crucial to ensure that the product is ready to meet users' needs and expectations before launching, as premature releases may harm the brand's reputation.

In addition to Figma's journey, the concept of "tell people what you want" emphasizes the significance of clear communication in achieving goals. By openly expressing our aspirations and seeking feedback, we invite others to contribute to our success. This approach not only allows us to receive valuable advice but also demonstrates our openness to collaboration and growth.

To effectively communicate our goals, it is essential to provide four main qualities in our requests: the desire, the why, the timing, and the invitation. Clearly stating what we want, why we want it, why now is the right time, and how others can support us sets the stage for meaningful conversations and collaboration. By giving others permission to help us, we open doors to new opportunities and establish stronger professional relationships.

To conclude, the stories of Figma and the importance of clear communication intertwine to offer valuable insights. The power of collaboration and accessible design, as exemplified by Figma's journey, highlights the significance of incorporating diverse perspectives and engaging with the community. Additionally, the concept of "tell people what you want" emphasizes the importance of clear communication and the impact it can have on achieving our goals.

Actionable advice:

  • 1. Be open to feedback and collaboration, seeking input from your target audience and industry experts to ensure your product or service meets their needs.
  • 2. Launch your product or service earlier than expected to generate excitement and gather valuable feedback, but ensure it is ready to meet users' expectations.
  • 3. Clearly communicate your goals and aspirations to others, inviting their support and collaboration. Provide the necessary context and specifics to make it easier for them to help you.

By combining these lessons, entrepreneurs and professionals can foster innovation, build meaningful relationships, and achieve their goals in the ever-evolving landscape of remote work and design.

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