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Why You Should Stop These YouTube Tips Now

196.4K views
•
October 10, 2022
by
Vanessa Lau
YouTube video player
Why You Should Stop These YouTube Tips Now

TL;DR

Stop using outdated YouTube strategies that hinder growth, like overly focusing on keyword research and adding intro trailers. Instead, optimize for suggested videos, keep shorts on your main channel, and simplify end screens for better engagement and retention.

Transcript

these are the top outdated YouTube tips that you should stop doing immediately because it's killing your channel and wasting your time let's dive into it now the first outdated YouTube tip that you should stop doing immediately because it's a total waste of time is keyword research I don't know if you know this but if you go into the Creator studio... Read More

Key Insights

  • 👨‍🔬 Keyword research is not as important as it used to be for YouTube success.
  • 🤕 Intro trailers can hurt audience retention, so it's better to hook viewers from the start.
  • 🍰 Creating a separate channel for YouTube shorts is unnecessary and limits traffic sources.
  • 👨‍🔬 Optimizing for suggested videos is more beneficial than focusing solely on search rankings.
  • ⌚ Longer videos tend to perform better in terms of watch time.
  • 😘 Thumbnails with high click-through rates may attract the wrong audience and result in lower view duration.
  • ❤️‍🩹 Maxing out end screens with too many options can overwhelm the audience and decrease clicks.

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Questions & Answers

Q: Why is keyword research no longer a crucial step for YouTube success?

YouTube has stated that tags play a minimal role in video discovery. Using a plug-in like TubeBuddy and following their keyword recommendations is enough for effective SEO.

Q: Why should we stop adding intro trailers to our videos?

Intro trailers take away precious time from your video and can harm audience retention. In the first 30 seconds, it's important to hook your audience and provide the value they clicked for.

Q: Is creating a separate channel for YouTube shorts still beneficial?

No, it's no longer necessary. YouTube now links shorts to your main channel and promotes them together. Keeping them in one place maximizes traffic sources and potential growth.

Q: Should we prioritize search rankings or suggested videos for YouTube success?

While ranking in search results is helpful, suggested videos bring in viewers who are more likely to watch for longer. Creating longer videos and piggybacking off successful videos can optimize for suggested videos.

Summary & Key Takeaways

  • Keyword research is no longer as important for SEO on YouTube. Instead, use a plug-in like TubeBuddy and follow their recommended keywords.

  • Stop adding intro trailers to your videos as it hurts audience retention. Focus on hooking your audience from the beginning.

  • Creating a separate channel for YouTube shorts is outdated. YouTube now promotes shorts in relation to your main channel, so keep them together.

  • Don't solely focus on ranking in search results. Optimize your videos for suggested videos for better watch time and views.


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