How Long Should A Blog Post Be? This Process Forces Google To Show You How Many Words You Need!

TL;DR

Learn how to determine the ideal word count for your blog posts.

Transcript

hey miles here miles Becker calm this video is gonna help you understand how many words should your blogpost be specifically you're gonna learn a process that will essentially allow you to let google tell you exactly how many words your blog post should be because there's a lot of misinformation thrown around like Oh 2500 words or 3,000 words do be... Read More

Key Insights

• The video emphasizes the importance of keyword research before determining blog post length, as different keywords require different word counts.
• Google's search results can guide you on the ideal word count by analyzing the top-ranking pages for your target keyword.
• Avoid considering large e-commerce sites or major brands in your analysis, as their high domain authority skews results.
• Focus on independent content publishers and bloggers when analyzing word count to ensure relevant comparisons.
• Use tools like wordcounter.net to calculate the word count of top-ranking blog posts for your chosen keyword.
• Calculate the average word count of these posts to determine the ideal length for your content.
• Ensure your blog post is within the average word count range to align with Google's expectations for that keyword.
• Other ranking factors, such as on-page SEO and domain authority, should also be optimized alongside word count for best results.

Questions & Answers

Q: How can Google help determine the ideal word count for a blog post?

Google helps determine the ideal word count by showing which pages rank for a specific keyword. By analyzing these top-ranking pages, particularly those from independent content publishers, you can calculate the average word count. This average reflects what Google considers appropriate, helping you align your content to increase its chances of ranking well.

Q: Why should large e-commerce sites and major brands be excluded from the analysis?

Large e-commerce sites and major brands should be excluded because their high domain authority allows them to rank with less content. Including them skews the data, as their success isn't solely based on content length. Instead, focus on independent bloggers, whose rankings rely more on content quality and relevance, to get an accurate word count average.

Q: What tools are recommended for calculating word count, and how are they used?

The video recommends using tools like wordcounter.net to calculate word count. To use it, copy the text from a top-ranking blog post and paste it into the tool. This process should be repeated for several posts to gather data. By averaging the word counts, you can determine the ideal length for your blog post.

Q: How does keyword research influence the process of determining blog post length?

Keyword research is the foundation for determining blog post length, as it identifies the specific keyword or phrase you aim to target. Different keywords may require different content lengths to rank effectively. By understanding the competition and what Google rewards for a given keyword, you can tailor your content to meet those standards.

Q: What is the significance of aligning blog post word count with Google's expectations?

Aligning your blog post's word count with Google's expectations is crucial because it demonstrates that your content fits within the range Google deems relevant for that keyword. Being within this range increases the likelihood of your post ranking well, as it shows Google that your content aligns with what users are already engaging with.

Q: What other factors should be optimized alongside word count for better ranking?

Besides word count, on-page SEO elements such as keyword placement, meta descriptions, and internal linking should be optimized. Additionally, improving domain authority through quality backlinks and ensuring your site has good technical SEO can enhance your chances of ranking. All these factors combined create a comprehensive strategy for better search visibility.

Q: Why is it important to focus on independent content publishers when analyzing word count?

Focusing on independent content publishers is important because they represent the true competition for bloggers and affiliate marketers. Unlike major brands, these publishers rely heavily on content quality and relevance to rank. Analyzing their word count provides a realistic benchmark for what is needed to compete effectively in the search results.

Q: How does the video suggest handling variations in word count across different keywords?

The video suggests handling variations in word count by conducting the analysis for each specific keyword you target. Since different keywords can have different average word counts, it's essential to repeat the process of analyzing top-ranking pages for each one. This approach ensures your content is tailored to the unique requirements of each keyword.

Summary & Key Takeaways

• The video guides viewers on determining the optimal word count for blog posts by analyzing top-ranking pages for specific keywords. By ignoring major brands and focusing on independent bloggers, one can calculate the average word count and align their content accordingly.

• Keyword research is crucial before determining blog post length. The process involves searching the target keyword, analyzing the word count of top-ranking independent blogs, and calculating the average to guide your content length.

• Besides word count, other SEO factors like on-page optimization and domain authority should be considered. The video highlights the importance of aligning with Google's preferences to improve chances of ranking on the first page.