$15,000 Brand Deals in ONE DAY - this is how I approached them

TL;DR

In this video, the speaker shares their experience of closing three brand deals in one day and emphasizes the importance of taking action in reaching out to brands for collaborations.

Transcript

today i'm going to talk about my best day selling brand deals and i hope that this story motivates you and inspires you to be more active in your brand deals because i'm going to share with you the day that i closed three brand deals back to back to back all of it due to my own like activity my own reaching out having them respond and wanting to do... Read More

Key Insights

• 😃 Big companies are increasingly interested in collaborating with micro-influencers and smaller channels with dedicated niche audiences.
• 🤝 Waiting for brand deals to come to you is no longer sufficient; creators need to take a proactive approach in reaching out to brands and pitching potential collaborations.
• 😚 Walking around sponsorship halls or attending conferences can present valuable opportunities to network and close brand deals.
• ❓ Confidence and a clear value proposition are crucial when pitching brand collaborations.
• 🤝 Creator success in securing brand deals can boost self-esteem and affirm their value in the industry.
• 💦 Brands are often more interested in working with influencers who can provide targeted reach rather than those with a large, diluted audience.
• 🤝 Even creators with smaller channels can achieve success in securing brand deals by leveraging their niche audience and actively pursuing partnership opportunities.

Questions & Answers

Q: Why do big companies prefer working with micro-influencers and smaller channels?

Big companies have already worked with big influencers, but they find value in collaborating with micro-influencers who have dedicated niche audiences that align with their specific target market.

Q: How can creators increase their chances of securing brand deals?

Creators should be proactive in prospecting and reaching out to brands, pitching their potential collaborations and highlighting the value they can provide.

Q: What was the speaker's strategy for closing three brand deals in one day?

The speaker took the initiative to approach sponsors at a conference's sponsorship hall, confidently pitching themselves as a video influencer, and successfully closed three brand deals from those conversations.

Q: Can creators with small channels also get brand deals?

Yes, even creators with small channels can secure brand deals by actively reaching out to brands, showcasing their unique niche audience, and demonstrating the value they can offer for collaboration.

Summary & Key Takeaways

• The speaker highlights that there are many companies seeking to work with smaller channels and micro-influencers because they offer more targeted audiences.

• They explain that waiting for brand deals to come to you is an outdated approach, and instead, creators need to be proactive in prospecting and reaching out to brands.

• The speaker recounts their best day selling brand deals, where they walked around a sponsorship hall at a conference and closed three brand deals from conversations with sponsors.