Seller Central Tips: Amazon Brand Catalog Manager - FOUND A HIJACKER!

TL;DR

The Brand Catalog Manager in Seller Central provides Amazon sellers with valuable insights into their product inventory and listings.

Transcript

the brand catalog manager is a new tool or ui section of seller central where you can learn something new about your products so on the screen here it defaults to loading these products by the most potential opportunity i'm going to walk you through how you might be able to gather some insight or use this my name is stephen pope and i'm the founder... Read More

Key Insights

• 🆘 The Brand Catalog Manager helps sellers identify inactive products and explore potential opportunities for discontinued items.
• 👻 The tool offers an additional layer of security by showing the number of sellers on a listing, allowing sellers to tackle hijackers.
• 🉐 Sellers can filter products by category or brand and gain insights about their inventory, reviews, and seller performance.
• ⌛ The Brand Catalog Manager provides a quick overview of active and inactive products in a seller's account, saving time and providing clarity.
• ✋ It helps sellers manage their inventory, liquidate unprofitable items, and prioritize marketing efforts on high-demand products.
• 👶 The tool can be used to track the success and performance of new product launches, as well as monitor customer reviews.
• ❓ With the ability to filter by brand, sellers can easily evaluate the performance of different brands within their catalog.

Questions & Answers

Q: What is the Brand Catalog Manager in Seller Central?

The Brand Catalog Manager is a new tool in Seller Central that provides Amazon sellers with insights and data about their product inventory and listings.

Q: How can the Brand Catalog Manager help sellers with inactive products?

The tool displays inactive products, allowing sellers to identify discontinued or low-demand items that may need to be liquidated or revisited for potential opportunities.

Q: Can the Brand Catalog Manager help sellers identify hijackers?

Yes, the tool displays the number of sellers on a listing, making it easy for sellers to spot potential hijackers and take necessary actions to report and remove them.

Q: Can sellers export their product reviews using the Brand Catalog Manager?

While the tool doesn't directly export reviews, sellers can use external tools like IO Bagels.io, Helium 10, or Jungle Scout to export their reviews and analyze them.

Summary & Key Takeaways

• The Brand Catalog Manager is a new tool in Seller Central that allows sellers to gather insights and manage their product inventory effectively.

• Sellers can use this tool to view inactive products, average reviews, potential opportunities, and the number of sellers on a listing.

• The tool also helps sellers identify and report hijackers, export reviews, and filter products by category or brand.