NEW Meta & Facebook Ads Tutorial for Beginners in 2023 – FREE COURSE

TL;DR

Discover how to create optimized Facebook and Instagram ads that drive sales and reach a wide audience by following this comprehensive tutorial.

Transcript

So, in recent years many have been put off  Facebook Ads because the cost of these ads have   been on the rise. But, if we take a look on screen  here it paints a very different picture we can see   although the cost of someone viewing your Facebook  ad has increased year on year the CPM the average   cost of someone clicking on your ad the cost pe... Read More

Key Insights

• 🇻🇨 CPC for Facebook ads has remained stable at around 40 cents over the past four years.
• 🫠 The average Facebook user clicks on 12 ads per month, indicating that users are still engaged with ads on the platform.
• 🫠 78% of users in the US have made purchases through Facebook ads, highlighting the effectiveness of the platform for driving sales.
• 🫠 Creating personalized and optimized ads is essential for success in Facebook and Instagram advertising.
• 🫠 Tools like inVideo can help beginners create effective video ads quickly and easily.
• ⤴️ Leveraging data from Facebook ads through custom audiences and lookalike audiences can help businesses target the right audience and drive sales.
• 🥺 Going live with ads and retargeting customers who have shown interest in your business can lead to exponential growth.

Questions & Answers

Q: How has the cost per click for Facebook ads changed over the years?

The cost per click (CPC) for Facebook ads has remained relatively stable at around 40 cents over the past four years.

Q: What is the average number of ads clicked on by a Facebook user per month?

The average Facebook user clicks on 12 ads per month.

Q: How many users in the US have made purchases through Facebook ads?

78% of users in the US have made purchases through Facebook ads.

Q: What is the key to creating profitable ads on Facebook and Instagram?

Creating personalized and optimized ads is crucial for profitability, as it allows businesses to target the right audience with the right message.

Summary & Key Takeaways

• Despite rising costs, the cost per click (CPC) for Facebook ads has remained stable at around 40 cents over the past four years.

• The average Facebook user clicks on 12 ads per month and 78% of users in the US have made purchases through Facebook ads.

• Creating personalized and optimized ads is key to profitability, and platforms like inVideo can help beginners create effective video ads.