"Why Zappos Pays New Employees to Quit–And You Should Too"

Kazuki Nakayashiki

Hatched by Kazuki Nakayashiki

Aug 11, 2023

3 min read

0

"Why Zappos Pays New Employees to Quit–And You Should Too"

In a world where employee retention is a top concern for many companies, Zappos, the online shoe and clothing retailer, has taken a unique approach to ensure they have the right people on their team. CEO Tony Hsieh and his colleagues have implemented a policy where new employees are offered a cash incentive to quit after their first week of training. This may seem counterintuitive, but Zappos believes that this approach helps them identify individuals who are truly committed to the company's mission and values.

The quit-now bonus, as it is called, started at $100 and has since increased to $500, with the potential to reach over $1,000 as the company continues to grow. After a week of immersing themselves in the Zappos culture, new employees are presented with "The Offer" - if they choose to quit, they will be paid for the time they have worked, as well as receive a bonus. This may seem like a strange tactic, but Zappos is willing to invest in finding the right employees, even if it means paying them to leave.

The reasoning behind this approach is simple - if an employee is willing to take the money and run, they likely do not possess the level of commitment and dedication that Zappos is looking for. By offering the quit-now bonus, Zappos is able to weed out individuals who may not align with the company's core values, saving time and resources in the long run. Approximately ten percent of new call-center employees choose to take the money and leave, showing that Zappos' strategy is effective in identifying those who aren't fully invested in the company.

This approach may seem unconventional, but it highlights an important aspect of building a successful company - the people. Companies don't engage emotionally with their customers, people do. In order to create a memorable company, it is crucial to fill it with memorable individuals. Zappos understands the value of finding employees who are not only skilled but also passionate about their work. By offering the quit-now bonus, they are able to filter out those who may not possess the necessary commitment to drive the company forward.

While Zappos' approach may not be suitable for every organization, there are valuable lessons that can be learned from their strategy. Here are three actionable pieces of advice that can be applied to any company:

  1. Focus on finding the right people: Zappos' quit-now bonus is a clear example of the company's commitment to finding individuals who align with their values. When hiring, it is important to prioritize cultural fit and ensure that potential employees share the same passion and dedication for the company's mission.

  2. Trust data, users, and instincts: Ben Silbermann, co-founder of Pinterest, shared this advice during a talk at Startup School 2012. It is easy to get overwhelmed by the abundance of advice and opinions when starting a company. Instead, focus on trusting the data, feedback from users, and your own instincts. These elements will provide valuable insights into the direction your company should take.

  3. Stay true to your vision: Silbermann also emphasized the importance of building something that you truly believe in and love. Starting a company is a challenging journey, and without passion and belief in your product or service, burnout is likely. Don't let others talk you out of your dream - stay committed and resilient in the face of adversity.

In conclusion, Zappos' approach to paying new employees to quit may seem unconventional, but it serves as a valuable lesson in the importance of finding the right people for your company. By prioritizing cultural fit and investing in individuals who are truly committed, organizations can build a team that is passionate and dedicated to the company's mission. Additionally, advice from entrepreneurs like Ben Silbermann reminds us to trust data, users, and our own instincts, while staying true to our vision. By incorporating these insights into our own companies, we can create a culture of commitment and success.

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