"Who is the average Goodreads user? You'll be surprised! 非エンジニアの起業家が創業時にコードを書く説得力 | Coral Capital"

"Who is the average Goodreads user? You'll be surprised! 非エンジニアの起業家が創業時にコードを書く説得力 | Coral Capital"

Goodreads, the popular book lovers' website, attracts a staggering 45 million active visitors each month. With such a massive user base, it's interesting to explore who these users are and what their preferences are. Surprisingly, the city with the highest number of Goodreads visitors is not a major American city like New York or Chicago, but Jakarta in Indonesia. In fact, 20 out of the 45 million visitors in December came from the US. However, the next highest user population was from India, Indonesia, and the Philippines, together making up 7 million users. This reveals the global reach and popularity of Goodreads.

When it comes to user demographics, it's intriguing to note that women are 40% more likely than average to be active on Goodreads, whereas men are 40% less likely. This may suggest that women are more inclined to share and discuss their reading habits openly. It's a testament to the social nature of the platform, where readers can connect with like-minded individuals and engage in conversations about their favorite books.

Another surprising finding is that Goodreaders were four times more likely to be working in agriculture or in the justice system. This unexpected correlation between reading enthusiasts and these particular industries raises questions about the underlying factors that contribute to this trend. It could be that these professions attract individuals who value intellectual stimulation and seek solace in books during their leisure time.

One interesting aspect of Goodreads users is their affinity for websites where they can access free books, even copyrighted novels. This raises ethical concerns, as copyrighted material should be respected and supported by purchasing books legally. However, it also highlights the desire for accessibility and affordability among readers, especially in regions where books may be expensive or hard to come by.

Switching gears, let's explore the perspective of non-technical entrepreneurs and their relationship with coding. Starting a business without prior programming experience can be daunting, but there are various ways to overcome this challenge. One approach is for entrepreneurs to learn coding themselves and create prototypes to showcase their ideas. By participating in programming boot camps or online courses, entrepreneurs can gain a basic understanding of coding and develop functional prototypes. This hands-on approach not only demonstrates their commitment and seriousness but also helps them communicate effectively with engineers.

Taking this initiative can be an effective way to engage and attract talented engineers to join the startup. When entrepreneurs can present their own prototypes and demonstrate their understanding of algorithms, data management, UI/UX design, and development tools and processes, it garners respect and increases the likelihood of engineers taking their ideas seriously. Learning to code, even to a basic level, also equips entrepreneurs with valuable insights into the technical aspects of their business, enabling them to make informed decisions and communicate effectively with their technical team.