The Power of Stigmergic Social Annotation in Collective Sensemaking: Unlocking Human Attention from Platform Control

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Aug 19, 2023

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The Power of Stigmergic Social Annotation in Collective Sensemaking: Unlocking Human Attention from Platform Control

Introduction:
In today's platform-centric ecology, user annotations are often locked within data silos, limiting their potential for collective sensemaking. Inspired by the decentralization and open source software movements, the concept of Open Source Attention (OSA) emerges as a socio-technical framework to liberate human attention from platform control. By creating a decentralized ecosystem for stigmergic markers, OSA aims to empower users and foster a healthier epistemic environment.

Stigmergic Communication and Digital Traces of Human Attention:
In stigmergic communication, the environment serves as a distributed memory, with modifications left by others providing cybernetic feedback. There are two types of modifications: sematectonic stigmergy, which directly alters the environment state, and stigmergic markers, which act as signaling cues without modifying content directly. Stigmergic markers, such as likes, annotations, and hyperlinking of text, are digital traces of human attention that hold significant value in both extractive (e.g., ad-tech) and constructive (e.g., collective sensemaking) contexts.

Moving Towards "Freeing" Stigmergic Markers:
Similar to the open source software movement, OSA aims to "free" stigmergic markers, starting from basic hypertext primitives. These primitives include emotional valence (e.g., likes), bi-directional links, span highlighting, semantic categorization (tags, bookmarks), and textual annotation. By enabling users to have control over their stigmergic markers, OSA promotes a shift from the exploitation of attention to supporting users' intentions.

Challenges and Opportunities in Scaling OSA:
A key question that arises is how OSA can compete with existing massive platforms for global-scale sensemaking. OSA aligns with the "protocols, not platforms" approach, offering interoperable protocols and storage for stigmergic primitives. By introducing these protocols and enabling data sharing across diverse Personal Knowledge Management (PKM) apps, OSA can bootstrap the growth of Collective Knowledge Management (CKM) for collective sensemaking efforts.

The Role of Collaborative Bookmarking Apps:
Collaborative bookmarking apps, such as Kippt, share commonalities with OSA in terms of enabling users to save and organize links into lists. Kippt's new collaborative lists feature allows users to invite others to contribute and share new clips, making it an ideal tool for both work and side projects. By incorporating collaborative bookmarking functionality into OSA, users can leverage existing tools to enhance their collective sensemaking efforts.

Actionable Advice:

  1. Embrace the power of stigmergic markers: Start utilizing and valuing stigmergic markers, such as likes, annotations, and hyperlinking, as indicators of epistemic value in your online interactions.
  2. Explore collaborative bookmarking apps: Experiment with tools like Kippt to engage in collaborative information sharing and organizing, fostering a sense of collective intelligence.
  3. Advocate for interoperability: Encourage the development and adoption of interoperable protocols and storage for stigmergic primitives, allowing for seamless data sharing across different PKM apps and contributing to collective sensemaking.

Conclusion:
Open Source Attention (OSA) presents a transformative framework for unlocking human attention from platform control and harnessing the power of stigmergic social annotation in collective sensemaking. By "freeing" stigmergic markers and embracing interoperability, OSA offers a path towards a more inclusive and empowering digital landscape. Through the integration of collaborative bookmarking functionality, users can leverage existing tools to enhance their collective intelligence and contribute to the quest for collective sensemaking.

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