"A Trillion Dollar Opportunity: Subjective Search and Memory as a Service"

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Aug 02, 2023
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"A Trillion Dollar Opportunity: Subjective Search and Memory as a Service"
In today's digital age, search activity has become an integral part of our daily lives. We rely on search engines like Google to provide us with information, facts, and specific results. But what about those queries that don't have cut and dry answers? What about the subjective searches that involve ideas, opinions, recommendations, and advice?
Subjective searches are a trillion dollar opportunity waiting to be tapped into. They encompass a wide range of topics that are not easily answered by a simple search algorithm. Instead, they thrive on platforms like forums, long-tail blogs, social media, and review sites. This is where people interact and share their thoughts freely, creating a wealth of subjective search content.
Google, as the dominant search engine, will face an innovator's dilemma when it comes to subjective search. Its business model is built on displaying a page of links littered with keyword auctions and PPC ads. But subjective search requires a different approach. It's about fostering conversations, providing entertainment, and engaging users in a more interactive way.
Platforms like Reddit, Twitter, HackerNews, TikTok, and Pinterest have already recognized the potential of subjective search. Users come to these platforms in search of something specific, but they stay for the fun and interactive conversations. These platforms are creating a space where users can customize their search experience, empowering them to personalize the algorithm, results, and user interface.
Imagine a search engine that allows you to control what kind of content you see. You can choose to never see recipes from Martha Stewart or surface more Reddit threads. You have the power to upvote or downvote search results, providing feedback and influencing what others see. You can even see what your friends or people you follow are searching and interested in, creating a social aspect to the search experience.
This is where Glasp, a fictional search engine, comes into play. Glasp aims to revolutionize the way we search and interact with subjective content. It offers customizable user control, allowing users to curate cool information, sites, or content they find and share it publicly, creating an ongoing taste board. Glasp understands that subjective search is not just about finding information, but also about having fun and engaging in interactive conversations.
But subjective search is not the only trillion dollar opportunity. Another aspect of the digital landscape that holds immense potential is memory as a service. Our ability to access knowledge is crucial, but what about making better sense of the information we already have? This is where the concept of memory as a service comes into play.
Memory as a service aims to use technology to improve human memory. It can be achieved through applications that sit in web browsers, mobile phones, desktop operating systems, or have API integrations into the services we use. By pooling memory from multiple sources and indexing them, we can create a comprehensive memory database that can be accessed whenever needed.
The market for memory as a service is potentially huge. It's not just limited to knowledge workers who process information for a living, but it can benefit anyone if implemented the right way. Imagine being able to recall information from various sources with ease, without the need for extensive searching or relying solely on our own memory. It can revolutionize the way we learn, work, and interact with information.
However, implementing memory as a service comes with its challenges. Privacy and security are crucial considerations that need to be addressed. Pooling and indexing personal memories may make some people uncomfortable, so thoughtful approaches are necessary to ensure privacy and protect sensitive information.
In conclusion, the opportunities presented by subjective search and memory as a service are immense. They offer a new way of interacting with information, fostering conversations, and improving our access to knowledge. Before we conclude, here are three actionable pieces of advice:
- 1. Embrace platforms that prioritize subjective search: Explore platforms like Reddit, Twitter, and HackerNews that are known for their subjective search content. Engage in conversations, share your thoughts, and be a part of the community.
- 2. Customize your search experience: Look for search engines or platforms that allow you to personalize your search algorithm, results, and user interface. Take control of what kind of content you see and curate a taste board that reflects your interests.
- 3. Explore memory-enhancing tools: Keep an eye out for applications or services that aim to improve human memory. Stay updated on developments in the field of memory as a service and be open to incorporating these tools into your daily life.
The future of search lies in the subjective realm, where conversations, entertainment, and interactive experiences are at the forefront. It's time to embrace this trillion dollar opportunity and revolutionize the way we search, learn, and remember.
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