The Evolving Trends of Smartphone Users and the Creative Process


Hatched by Glasp

Aug 08, 2023

4 min read


The Evolving Trends of Smartphone Users and the Creative Process

In today's digital age, smartphone users are constantly finding new ways to utilize their devices to enhance their lives. From the rise of Instagram fatigue to the transformation of YouTubers into relatable friends, the trends of smartphone users in 2017 have shaped our interactions and decision-making processes. This article explores some of these trends and highlights the importance of creativity as a continuous process rather than a singular event.

One of the prevailing trends among smartphone users is the reliance on Instagram as a tool for decision-making. For instance, college students are now using Instagram to search for the atmosphere and vibe of potential part-time jobs. By searching for the name of a store, they can get a glimpse of its authentic ambiance and the people who work there. This highlights the shift in how young individuals are utilizing social media platforms as a means of gathering information before making important choices.

Another interesting trend is the use of Instagram for determining daily outfits based on real-time selfies posted by users in specific locations. By searching for a particular location, individuals can assess the clothing choices of others, helping them decide how to dress according to the current weather and temperature. This showcases the integration of social media and everyday decision-making, blurring the lines between online and offline experiences.

Furthermore, the impact of Instagram goes beyond decision-making and extends to social interactions. Friends now engage in conversations about where to go and how to capture the perfect photo, making the process of posting on Instagram an integral part of their experiences. This highlights the influence of social media on our social dynamics, where the pursuit of aesthetically pleasing content has become an essential component of our friendships and conversations.

In addition to Instagram, the rise of live commerce, or "ライブコマース" in Japan, has revolutionized the way products are sold. Live commerce involves live streaming while simultaneously communicating with viewers through chat functions. In these live streams, hosts showcase products and even change outfits in real-time, creating a unique and interactive shopping experience. This trend not only showcases the innovative ways in which technology can be harnessed for commercial purposes but also emphasizes the importance of engaging with consumers in a personal and dynamic manner.

Moving beyond social media platforms, another trend among smartphone users is the use of news and information apps for research and decision-making. For example, college students rely on NewsPicks to search for company news when considering potential employers for their future careers. They read comments from influential individuals within those companies, using them as valuable insights for their decision-making process. This demonstrates how smartphone users are leveraging technology to access relevant information and make informed choices.

When discussing creativity, it is crucial to understand that it is not a one-time event but a continuous process. As Albert Einstein famously questioned, "Why should that apple always descend perpendicularly to the ground?" This quote highlights the importance of challenging the status quo and thinking outside the box. In a world where trends and technology are constantly evolving, it is essential to embrace the creative process as a means of adapting and thriving in this dynamic landscape.

In conclusion, the trends among smartphone users in 2017 have showcased the integration of technology into our daily lives. From the reliance on Instagram for decision-making and outfit choices to the rise of live commerce and the use of news apps for research, these trends have shaped the way we interact and make choices. Additionally, understanding creativity as a continuous process rather than an event is crucial for personal and professional growth. To leverage these trends and foster creativity, here are three actionable pieces of advice:

  • 1. Embrace social media as a tool for gathering information but also remember to balance it with real-life experiences. Use Instagram and other platforms to enhance decision-making, but don't let it overshadow the importance of personal interactions.
  • 2. Stay up-to-date with emerging technologies and trends in the market. By doing so, you can harness the power of new platforms like live commerce and leverage them to enhance your business or personal endeavors.
  • 3. Foster a mindset of continuous learning and creativity. Embrace the process of questioning conventions and thinking outside the box. This will enable you to adapt to the ever-changing landscape of technology and trends.

By understanding and embracing these trends and incorporating creativity into our lives, we can navigate the digital world with confidence and open ourselves up to new possibilities. So, let's harness the power of our smartphones and explore the endless opportunities they offer.

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