How to Take Your Designs to the Next Level and Become a Better Writer: Insights and Actionable Advice

Aadil Verma

Hatched by Aadil Verma

Mar 28, 2024

4 min read


How to Take Your Designs to the Next Level and Become a Better Writer: Insights and Actionable Advice

Design and writing are two essential elements in creating compelling content. Whether you're a designer or a writer, there are common points that can help you elevate your work to the next level. In this article, we'll explore the key principles of design and writing, and provide actionable advice to improve your skills in both areas.

Design Principles: Useful, Usable, Beautiful

Design can be a complex concept, but at its core, it boils down to three key principles: usefulness, usability, and beauty. The best designs are those that are not only visually appealing but also serve a purpose and are easy to use. When creating a design, keep these principles in mind and ensure that your work aligns with them.

Bias for Action: Build Fast and Iterate

In the world of design, there's often a tendency to spend excessive time perfecting every detail. However, this approach can be counterproductive. Instead, adopt a bias for action and focus on building quickly. Don't get caught up in making everything perfect from the start. Embrace the idea of rapid iteration and learn from the feedback you receive along the way. Remember, it's better to ship a functional design quickly than to spend too much time on perfecting the aesthetics.

CHATS: Color, Hierarchy, Alignment, Type, Spacing

When it comes to design, paying attention to the details can make a significant difference. One helpful framework to consider is CHATS: Color, Hierarchy, Alignment, Type, and Spacing. These elements play a crucial role in creating visually appealing and effective designs. Pay attention to the color choices, ensure a clear hierarchy of information, align elements properly, choose appropriate typography, and give enough spacing between different elements. By focusing on these aspects, you can elevate your designs and make them more impactful.

Writing Principles: Start with the End in Mind

Good writing begins with a clear understanding of what you want to achieve. Before you start writing, ask yourself three important questions: What reaction do you want to evoke in your readers? What action do you want them to take after reading your content? And what is the one sentence or takeaway you want them to remember? By answering these questions, you can define your writing goals and structure your content accordingly.

Warm-Up Sets and Quick Brain Dump

Just like warming up before a workout, it's essential to warm up your writing muscles before diving into your own content. Start by writing, but not with your own words. Take the time to write down passages or quotes from writing that you admire. This exercise helps you get into the flow of writing and sets the stage for your own content creation. Additionally, when drafting your own work, focus on creating a quick brain dump. Don't worry about making it perfect; instead, aim to get your thoughts and ideas on paper as quickly as possible.

Bury the Lead: Punchy Openers and Curiosity Hooks

In writing, the first sentence is crucial in capturing your reader's attention. Avoid burying the lead by starting with a powerful opener or curiosity hook. Think about what will make your readers want to continue reading. Consider provocative statements, promises, or intriguing questions to create curiosity. By crafting a strong opener, you can engage your readers from the very beginning.

Simple is Better: Vary Sentence Length and Create Rhythm

Clear and concise writing is more engaging than lengthy and complicated sentences. Aim for simplicity in your writing by varying sentence lengths. Short sentences can create impact and keep the reader's attention, while longer sentences can build momentum and add depth. By creating a rhythm in your writing, you can make it more enjoyable to read and enhance the overall flow.

Authenticity and Being Yourself

In both design and writing, authenticity is key. Don't feel the need to adopt a different persona or writing style to be successful. The most engaging content is often the one that feels like a conversation with the author. Be yourself and let your unique voice shine through. Embrace your quirks and individuality, as they are what make your work stand out.

Actionable Advice:

  • 1. Focus on the user experience in your design. Prioritize usefulness, usability, and beauty to create designs that resonate with your audience.
  • 2. Embrace a bias for action and iterate quickly. Don't get caught up in perfectionism. Instead, ship your work and learn from feedback to improve.
  • 3. Start your writing with the end in mind. Define the reaction you want to evoke, the action you want readers to take, and the one sentence they should remember.


Design and writing are powerful tools in creating impactful content. By incorporating the principles of design and writing into your work, you can take your designs and writing to the next level. Remember to prioritize usefulness, usability, and beauty in your designs, and focus on authenticity and clear communication in your writing. With these actionable tips, you'll be well-equipped to create compelling content that resonates with your audience.

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