SPS 117: Published 6 Books Without Amazon - Growing The Warrior Movement (Garrett White Interview)

TL;DR

Garrett J. White, founder of the Wake Up Warrior movement, discusses how books are a fundamental part of his business strategy and shares insights on using books to grow your business.

Transcript

hey chandler bolt here joining me today is garrett white uh garrett is the founder of you've probably heard of this um the wake up warrior movement he's also the author of six books including the best-selling book the warrior book he's the creator of warrior week and also the host of top-rated podcasts including warrior on fire warrior wealth and d... Read More

Key Insights

• ✊ Books have the power to reach and impact a broader audience, making them a fundamental part of a business strategy.
• 👋 Putting all your best content in a book eliminates scarcity and builds trust with your audience.
• ✍️ The process of writing and publishing a book can be challenging, but the rewards are worth it in terms of personal growth and impact.
• 👻 Publishing a book can serve as a legacy and allow your message to live on beyond your own influence.
• 💨 By giving away your best content, you create a desire for more guidance and support from your audience.
• 🤩 Books can be used as a backbone for a comprehensive curriculum, providing a structured and organized way to teach and reinforce key concepts.
• ✍️ The process of writing and publishing a book is a valuable experience that can change your own perspective and provide clarity on your message and teachings.

Questions & Answers

Q: Why are books such a fundamental part of your business?

Books have the power to reach and impact a wide audience, allowing me to share my message and teachings with more people. They serve as a mentor in written form and can be a powerful tool for personal and professional growth.

Q: How did you sell so many copies of your book, especially at a price of $100?

We utilized targeted ads and sales funnels to promote the book and generate sales. Additionally, the exclusivity and value attached to the book helped increase demand and willingness to pay a premium price.

Q: Why did you choose to sell your books exclusively through your programs instead of on platforms like Amazon?

Initially, it was due to a business partnership gone wrong, but over time, I realized that the true value of my books lies in their role as part of our comprehensive curriculum. By making them exclusive to our programs, we can ensure that they are utilized in the most impactful way.

Q: What is your strategy for releasing the six books individually in the future?

We plan to release all six books simultaneously, as they are already part of our curriculum. This ensures that each book covers a specific topic and can be accessed by a wider audience. The release will build momentum and allow for various entry points into our teachings.

Summary & Key Takeaways

• Garrett J. White explains how reading books changed his life and sparked his passion for writing.

• He emphasizes the importance of books as a way to reach and impact a wider audience.

• Garrett outlines the process of writing and publishing his books, including the creation of a book series and a comprehensive curriculum.