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Grant Cardone Automotive Dealer Training

6.4K views
•
December 13, 2019
by
Grant Cardone
YouTube video player
Grant Cardone Automotive Dealer Training

TL;DR

Automotive industry veteran Jeff Bounds partners with Grant Cardone to shake up the industry with information-based selling and the 10x philosophy.

Transcript

and cool okay so all right everybody this is Sean V Bradley president a deal with synergy and the creator of the millionaire car salesman group and I have a very special guest my friend Jeff bounds the head of Cardinal Cardone automotive resources so Jeff welcome to the family man so tell us a little bit about like you know just first of all you I ... Read More

Key Insights

  • 😫 Grant Cardone revolutionized the automotive industry with information-based selling, giving customers more transparency and emphasizing service to set dealerships apart.
  • ✖️ The 10x philosophy encourages salespeople to go above and beyond in their efforts, multiplying their actions to achieve extraordinary results.
  • 👶 Onboarding is crucial for new hires to quickly adapt and understand the dynamics of the dealership, while also learning the road to the sale and industry norms.

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Questions & Answers

Q: What is the 10x philosophy in the automotive industry?

The 10x philosophy, introduced by Grant Cardone, emphasizes going above and beyond in every aspect of selling cars. It encourages salespeople to multiply their efforts and exceed their targets by tenfold, whether it is in prospecting, follow-ups, or closing deals.

Q: What is the importance of onboarding in the automotive industry?

Onboarding is crucial as it helps new hires adapt to the dealership's culture, learn the road to the sale, understand the automotive industry, and establish a pathway for success. The process should include coaching and accountability to ensure a smooth transition and absorption of essential information.

Q: How can salespeople drive their own business within the dealership?

Salespeople need to build their own brand and take responsibility for their success within the dealership. This can be done by leveraging various sales channels like the internet, phone calls, local community engagement, Chamber of Commerce participation, and service lane opportunities. By driving their own business, salespeople can generate more leads and sell more cars.

Q: Why is attending the 10x Auto Academy important for dealership leaders?

The 10x Auto Academy offers an opportunity for dealership leaders to gain insights and strategies from industry experts like Grant Cardone, Sean Bradley, and other successful professionals. It can help them develop a tactical plan for closing the year strong and setting themselves up for success in 2020.

Summary & Key Takeaways

  • Jeff Bounds, head of Cardinal Cardone Automotive Resources, teams up with Sean Bradley and Grant Cardone to transform the automotive industry with their combined expertise.

  • Bounds brings 25 years of experience in the automotive space, with 20 of those years in a retail capacity.

  • The partnership aims to revolutionize the industry by focusing on information-based selling and implementing the 10x philosophy.


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