Pembient - Creating a purer rhino horn & fighting blackmarket animal poaching

TL;DR

Envision aims to maximize profit while minimizing poaching through the creation of cost-effective synthetic rhino horns.

Transcript

today's clip is brought to you by envision we have a dual mandate obviously as a company we have a profit motive but we also have so we want to maximize profit but at the same time minimize poaching so that's our makes it's almost like a public benefit corporation that we're not set up like that right now where we have these dhulian mandates and yo... Read More

Key Insights

• 🥅 Envision operates with both profit-driven and poaching prevention goals.
• 😈 Synthetic rhino horns created by Envision aim to be cheaper than real horns but still highly profitable.
• 😈 The potency of synthetic rhino horns can potentially exceed that of actual horns through scientific engineering.
• 😈 Envision recognizes the holistic nature of beliefs surrounding rhino horns and aims to cater to those desires.
• 🦏 Purity is a crucial aspect of creating synthetic rhino horns, considering the potential contamination of actual rhino populations.
• 😈 Environmental factors such as pollution and mining may have altered the quality of current rhino horns.
• 😀 Envision's synthetic rhino horns can be shared and discussed with partners and clients using their InVision app.

Questions & Answers

Q: How does Envision balance profitability and poaching prevention?

Envision follows a dual mandate of maximizing profit while also minimizing poaching by developing synthetic rhino horns that are more cost-effective on the black market.

Q: Can Envision enhance the potency of synthetic rhino horns compared to actual horns?

Yes, by identifying the perceived active ingredient, Envision can engineer a more potent and deeply structured version, potentially making it three to ten times more effective than real rhino horns.

Q: Is the perceived active ingredient the only consideration in creating synthetic rhino horns?

Envision acknowledges that beliefs surrounding rhino horns are often more holistic, and therefore aims to create a holistic representation of what people desire in a rhino horn through scientific engineering.

Q: How does Envision ensure the quality of synthetic rhino horns?

Envision focuses on purity and aims to create a pure lab-made rhino horn that replicates the quality of horns from a thousand years ago, considering that current rhino populations may have been affected by pollution and other environmental factors.

Summary & Key Takeaways

• Envision is focused on achieving both profitability and environmental impact by creating synthetic rhino horns that are cheaper and still highly profitable on the black market.

• By studying the perceived active ingredient in rhino horns, Envision aims to engineer a more potent and densely structured version, potentially surpassing the effectiveness of actual rhino horns.

• Envision's approach involves creating a holistic representation of what people desire in a rhino horn, prioritizing purity and aiming to replicate the quality of horns from a thousand years ago.