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SEO Question and Answers Session, Learn SEO with Craig Campbell SEO seo questions and answers

7.1K views
•
June 8, 2020
by
Craig Campbell SEO
YouTube video player
SEO Question and Answers Session, Learn SEO with Craig Campbell SEO seo questions and answers

TL;DR

Craig Campbell answers SEO questions in a live session.

Transcript

hello hello hello hope you guys are all good and already got some questions in here which is also good rooo not gaijin hello good to see here my friend not sure but from one machete cabinet city i supposed to be a bad camera but nevermind i'll gather a few seconds before i go into the questions he went just saw your channel you don't read you view ... Read More

Key Insights

  • Craig emphasizes the importance of engagement signals and click-through rates for SEO success, highlighting social media as a tool to drive engagement.
  • He advises focusing on unique content and link building as critical components of effective SEO strategies.
  • Craig discusses the potential of using black hat techniques like tiered link building but warns against risky tactics that could harm a client's site.
  • He suggests that EA T (Expertise, Authority, Trust) is more relevant in specific industries like medical, rather than universally applicable.
  • Craig highlights the value of being transparent and having solid case studies to succeed as a freelance SEO professional.
  • He advises against relying solely on SEO for traffic, recommending diversification through social media and other channels.
  • Craig points out the importance of having a good commission structure for sales roles in SEO agencies to motivate employees.
  • He discusses the challenges and strategies for ranking new content, emphasizing patience and consistency.

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Questions & Answers

Q: What are the key factors for successful SEO according to Craig?

Craig emphasizes the importance of unique content, link building, and engagement signals such as click-through rates. He also highlights the significance of diversifying traffic sources through social media and maintaining technical SEO best practices.

Q: How does Craig view the application of black hat techniques in SEO?

Craig acknowledges that some black hat techniques, like tiered link building, can be effective if used carefully. However, he warns against tactics that could harm a client's site, stressing the importance of balancing risk with potential rewards.

Q: What is Craig's opinion on the relevance of EA T in SEO?

Craig believes that EA T is more relevant in specific industries, such as medical, where expertise and trust are crucial. He suggests that its importance may not be as significant in other industries like SEO or affiliate marketing.

Q: What advice does Craig give to aspiring SEO freelancers?

Craig advises aspiring SEO freelancers to focus on building transparency, having solid case studies, and demonstrating their expertise. He suggests participating in online communities and being open about their methods to attract clients and opportunities.

Q: How does Craig suggest handling SEO for multiple location pages?

Craig recommends structuring multiple location pages by segmenting them into regions or areas, making it easier for Google to understand the site structure. He advises using internal linking and clear navigation to help users and search engines find relevant pages.

Q: What are Craig's thoughts on using social media for SEO?

Craig sees social media as a valuable tool for driving engagement and traffic, which can indirectly benefit SEO. He stresses the importance of relevant and engaged traffic to improve click-through rates and other engagement signals that Google values.

Q: What commission structure does Craig recommend for SEO sales roles?

Craig recommends a reasonable base salary combined with a commission-based structure to motivate sales employees. He believes that having the potential for higher earnings can drive performance and help retain talented salespeople in SEO agencies.

Q: How does Craig suggest approaching the ranking of new content?

Craig advises patience and consistency when trying to rank new content. He emphasizes the importance of unique content, link building, and engagement signals, and suggests that it can take several months to see significant results, depending on the competition.

Summary & Key Takeaways

  • Craig Campbell hosts a live Q&A session focusing on SEO topics, addressing various audience questions and providing insights based on his experience. He stresses the importance of engagement signals, unique content, and link building as core SEO strategies.

  • Craig discusses the relevance of EA T in specific industries and offers advice on black hat techniques, suggesting careful consideration of their application. He also highlights the significance of transparency and solid case studies for freelancers.

  • He encourages diversification of traffic sources beyond SEO, recommending social media engagement. Craig emphasizes the need for a motivating commission structure in sales roles and advises patience and consistency for ranking new content.


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