Jakob Trollback: Rethinking the music video

TL;DR

This video combines animation and an old track to explore the themes of rising waters and religion in a unique and thought-provoking way.

Transcript

I’m working a lot with motion and animation, and also I'm an old DJ and a musician. So, music videos are something that I always found interesting, but they always seem to be so reactive. So I was thinking, can you remove us as creators and try to make the music be the voice and have the animation following it? So with two designers, Tolga and Chri... Read More

Key Insights

• 🎬 The speaker is interested in creating music videos that allow the music to be the voice, with animation following it.
• 🌊 The animation created by the speaker deals with the issue of rising waters, which is a problematic issue highlighted in the music video.
• ⛪ Another problematic issue explored in the animation is religion, showcasing the complexities and themes surrounding it.
• 🎶 The chosen track for the animation is "Before God destroyed the people on the Earth," a song by David Byrne and Brian Eno that is about 25 years old.
• 💡 The speaker believes that the combination of animation, music, and the chosen song creates an interesting and thought-provoking artistic piece.
• 👥 The animation was created by two designers, Tolga and Christina, who are part of the speaker's office.
• 🏠 The animation incorporates a story about Noah and his Ark, highlighting the biblical narrative and its warnings to change wicked ways.
• 🌧️ The animation showcases the impact of rain and dark weather, conveying a sense of weariness and tiredness, which adds to the thematic elements of the video.

Questions & Answers

Q: How did the creators approach making the music the voice in the animation?

The creators aimed to make the music the voice in the animation by visually interpreting the rhythm and message through the movement and imagery in the video. They wanted the animation to follow the music and enhance its impact.

Q: What themes does the animated music video explore?

The animated music video explores the themes of rising waters and religion. It delves into the story of Noah's Ark and the warning to change wicked ways before destruction, using animation to depict these elements visually.

Q: Why did the creators choose this specific track for the animation?

The creators chose this specific track, which is about 25 years old by David Byrne and Brian Eno, because it deals with the themes of rising waters and religion. They found it interesting to explore these themes through animation and make the music the driving force behind the visuals.

Q: How does the animation incorporate the music and its rhythm?

The animation incorporates the music and its rhythm by synchronizing the movement of the visuals with the beats and melodies of the track. It aims to visually interpret the music, allowing the animation to follow its rhythm and message.

Q: What is the significance of the animated music video exploring the themes of rising waters and religion?

The significance of the animated music video exploring the themes of rising waters and religion lies in its ability to convey important messages through visual storytelling. By combining animation and music, it provides a unique and thought-provoking perspective on these topics, sparking conversations and contemplation.

Summary & Key Takeaways

• The video is an animated music video created by designers Tolga and Christina.

• It features an old track by David Byrne and Brian Eno that explores the themes of rising waters and religion.

• The animation aims to make the music the voice and follows its rhythm and message.