Building a Brand – Redesigning a Business Start to Finish

Building a Brand – Redesigning a Business Start to Finish
Transcript
At the start of 2025, I joined Mode as their Chief Design Officer. My first task? Reimagining the company's brand. But where do you begin? How do you position your brand to stand out from competitors? Why risk changing something that already works? And how can a rebrand transform a business and shape its future products? Hello, I'm Matthew Encina... Read More
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