The scoop behind Warner Bros' digital locker plans based on the UltraViolet scheme

TL;DR

Warner Brothers has acquired social movie app Flixster, including its subsidiary Rotten Tomatoes, in a deal worth between $60-$90 million.

Transcript

champions let's hear the next story uh the next one in line and why haven't i heard the chime where's the next executive producer somebody needs to go to twistlets.com and we need to hear that chime go uh warner brothers have acquired flickster warner brothers entertainment group purchased social movie at flixster for between 60 and 90 million that... Read More

Key Insights

• 🛀 Warner Brothers' acquisition of Flixster shows their strategic move towards online streaming and movie discovery services.
• 😀 Flixster's acquisition of Rotten Tomatoes further strengthens its position as a comprehensive movie app.
• 🐕‍🦺 The battle for online streaming services is intensifying, with traditional distributors like cable operators competing against movie studios' direct-to-consumer initiatives.
• 🐕‍🦺 Netflix is currently the leader in paid video services, but Warner Brothers' acquisition of Flixster could disrupt the market.
• 🎥 Flixster could become Warner Brothers' ultimate discovery platform and social network for movies.
• 🎮 Kevin Suzahara, the head of Warner Brothers' home video group, has been planning the roll-out of their video content onto online platforms for years, making Flixster a valuable asset for them.
• 👶 Flixster's expansion beyond movie discovery could offer new features and functionalities to its users.

Questions & Answers

Q: What does Warner Brothers' acquisition of Flixster mean for the future of the app?

Flixster will continue to operate independently, but there may be changes as it expands beyond movie discovery.

Q: How have Warner Brothers historically approached online sites like TMZ?

Warner Brothers has been tolerant and allows online sites to run independently as they wish.

Q: What is the significance of Flixster's acquisition of Rotten Tomatoes?

Flixster's acquisition of Rotten Tomatoes adds the popular movie review aggregator to its portfolio, enhancing its credibility and offering more comprehensive movie information to users.

Q: What is Ultraviolet and how does it relate to Warner Brothers' acquisition of Flixster?

Ultraviolet is a system designed to encrypt and preserve video content as it is distributed online. Flixster could potentially serve as the front end of Warner Brothers' Ultraviolet service.

Summary & Key Takeaways

• Warner Brothers Entertainment Group has purchased Flixster for $60-90 million, with the app to continue operating independently.

• Flixster had previously acquired movie review aggregator Rotten Tomatoes from News Corp in 2010.

• Warner Brothers' acquisition of Flixster is seen as a significant move in the battle for online streaming and movie discovery services.